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Groupon, Inc. Stock: price and insider trades · United States
No insider purchase over the last 90 days. The latest was filed 09 Aug 2024.
Groupon, Inc.: what insiders have been doing
Every trade that managers of Groupon, Inc. disclose to SEC (Form 4) is tracked on this page. The company sits in the Retail & Commerce sector and is based in Chicago, United States. It was founded in 2008. In the past year (18 October 2025 to 18 October 2026), 28 filings came from 7 insiders.
Not one of the filings records a straightforward purchase or sale on the market. Because grants and exercises are largely decided by remuneration plans, they are not counted as purchases here.
For context, the typical company on the same exchange (median of 5,810 companies) published 19 filings over the same period, against 28 filings here. Looking back to 2016, when coverage begins, insiders filed 11 purchases and 8 sales. In its latest annual report filed with the SEC (10-K, fiscal year ended 31 December 2025), the company reported revenue of 498.4 m USD and net income of -83.5 m USD.
Insider buying of Groupon, Inc. has been absent for the past year. Typically, a trade is published a median of 4 days after it takes place. Section 16 rules allow two business days to file each Form 4.
For comparison within the same sector, see the insider buying recorded at GameStop Corp. and Celsius Holdings, Inc. Every figure here comes from the filings published by SEC (Form 4) and describes the past, not future prices; it is not investment advice.
Insider Decl.
153
Thresholds
n/a
Buy Volume
€9M
11 ops. · all time
Sell Volume
€21M
8 ops. · all time
Who traded when
BuySaleRobert J. Bass1 sale
Since the insiders bought
- +161.3%Entry US$12.12 · Close at T+365 US$31.67
- +1.4%Entry US$11.05 · Close at T+365 US$11.20
Entry is the close on the day after publication, the first price a reader could act on. Prices in the listing currency. Past moves are not a forecast.
Analyst consensus: bullish or bearish?
Analysts rate Groupon, Inc. Buy (bullish), based on 3 analysts. Average price target: US$28.67.
This score ranks the purchase within its own market. A position size is suggested only on the venues of the backtested strategy universe; elsewhere, signals stay on watch. Not investment advice.
Fundamental score
Ranked 13,403 of 24,148 companies
48.4
score / 100
Value44
Quality53
FCF yld7.4%
Earn yld-12%
EV/EBITDA·
ROE·
Gross mgn91%
Net mgn-17%
Debt/EBITDA·
Pillars2/3
Transparent value + quality ranking, distinct from the insider signal.
Financial data
as of FY 2025FY ended December 2025 · cache
US$18.47
Analyst consensus
3 analystsBuy
US$16.00Target US$28.67(+55%)US$40.00
Income statement
RevenueUS$498.4M
Gross profitUS$452.5M91% margin
EBITDA-US$12.6M-3% margin
Net income-US$83.5M-25.3% margin
Valuation
PER (forward)7.9x
Beta0.19
Balance sheet & cash
Market capUS$751.1M
Total debtUS$349.6M
Free Cash FlowUS$49.9M
Profitability & ownership
ROA0.8%
% insiders19.0%
% institutions93.6%
Last declaration on 30 September 2026
Declarations153 total
15,629 shares@ US$20.10280.038% mcap5.4% of flowCommonSEC144:0001959173-26-007156
18,141 shares@ US$19.90170.043% mcap6.6% of flowCommonSEC144:0001959173-26-007142
17,767 shares@ US$20.01570.044% mcap6.9% of flowCommonSEC144:0001959173-26-007133
20,000 shares@ US$21.25370.052% mcap8.9% of flowCommonSEC144:0001959173-26-007119
20,000 shares@ US$20.47650.050% mcap8.6% of flowCommonSEC144:0001959173-26-007108
200,000 shares@ US$2.01040.049% mcap8.3% of flowCommonSEC144:0001959173-26-007093
20,729 shares@ US$21.41820.054% mcap9.2% of flowCommonSEC144:0001959173-26-007079
6,936 shares@ US$19.080.016% mcap22.1% of flowCommon StockSEC:0001974947-26-000008:0
2,865 shares@ US$19.080.0066% mcap9.1% of flowCommon StockSEC:0001974947-26-000008:1
25,000 shares@ US$21.04850.064% mcap10.9% of flowCommonSEC144:0001959173-26-007062
17,000 shares@ US$18.67960.039% mcap6.6% of flowCommonSEC144:0001959173-26-007043
15,450 shares@ US$19.03970.036% mcap6.1% of flowCommonSEC144:0001959173-26-007031
17,000 shares@ US$19.21430.040% mcap6.7% of flowCommonSEC144:0001959173-26-007015
13,500 shares@ US$18.63250.030% mcap5.2% of flowCommonSEC144:0001959173-26-006982
17,000 shares@ US$18.91840.039% mcap6.6% of flowCommonSEC144:0001959173-26-006954
13,500 shares@ US$18.44620.030% mcap5.1% of flowCommonSEC144:0001959173-26-006903
13,500 shares@ US$18.13180.029% mcap5.0% of flowCommonSEC144:0001959173-26-006862
4,950 shares0Common StockSEC:0001974947-26-000006:0
14,374 shares0Common StockSEC:0001670021-26-000004:0
6,661 shares@ US$27.890.023% mcap100.0% of flowCommon StockSEC:0001670021-26-000004:1
2,045 shares@ US$27.890.0069% mcap9.5% of flowCommon StockSEC:0001974947-26-000006:1
6,174 sharesCommon StockSEC:0001552681-26-000002:0
13,140 sharesCommon StockSEC:0001552681-26-000002:1
2,157 shares0Common StockSEC:0001973423-26-000003:0
25 of 153 declarations
About Groupon, Inc.
Groupon, Inc. is a U.S.-listed company traded on the NASDAQ under the ticker GRPN. Headquartered in Chicago, Illinois, in the United States, Groupon was launched in November 2008 and became one of the best-known names in online deal-making before evolving into a broader local commerce marketplace. Its core business connects consumers seeking value with local merchants that want to acquire customers, increase awareness, and drive incremental traffic without a heavy upfront marketing commitment. In analytical terms, Groupon is best viewed as a digital commerce intermediary with a strong local-services and marketplace component.
The company’s operating model is centered on two main pillars. The first is Local, which includes services and experiences such as restaurants, wellness, beauty, leisure activities, entertainment, and other neighborhood-based offers. The second is Groupon Goods Marketplace, which focuses on third-party consumer products and merchandise. Groupon also distributes offers tied to travel and certain events, but the company’s economic center of gravity remains local commerce. This positioning allows it to monetize consumer demand for discounts while giving merchants a measurable customer-acquisition and marketing channel.
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From a historical perspective, Groupon grew out of The Point, a collective-action platform founded in 2007, and was commercialized in 2008 in Chicago. Its brand became closely associated with the “daily deals” category, although the business has since broadened and reshaped itself around a local marketplace model. Competitive pressure remains high. Groupon competes against major digital platforms, local discovery apps, e-commerce marketplaces, social networks, search engines, and travel or booking specialists. Its relative strengths are its established consumer base, its merchant relationships, and its ability to aggregate local demand at scale.
Groupon has maintained an international footprint, with operations in the United States, Europe, and other regions, although management has increasingly emphasized operational discipline, profitability, and platform efficiency. Recent disclosures from 2025 and 2026 indicate improving momentum in North America Local and selective international growth, alongside ongoing restructuring and turnaround efforts. The company has also highlighted its AI-led transformation agenda, including Project Foundry and the creation of a board-level AI committee, aimed at embedding AI agents across functions to improve execution speed, merchant enablement, and consumer discovery. For investors, Groupon remains a turnaround story: asset-light, brand-recognized, but still exposed to competitive intensity, cyclical consumer spending, and execution risk.
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