ROBBY VERSLOOT

About ROBBY VERSLOOT

Rob Versloot is the Chief Executive Officer of Société BIC, one of the world’s leading companies in stationery, lighters, and shavers. His appointment was announced in June 2025, with an effective start date of September 15, 2025, following a rigorous selection process led by BIC’s Succession Committee and Board of Directors. He succeeded Gonzalve Bich and now leads a Paris-listed group operating in more than 160 countries, with a mandate centered on sustainable growth, practical innovation, and operational execution. Born in the Netherlands in 1967, Versloot graduated in Business Administration from the University of Groningen in 1992. He started his career at Nutricia & Danone, where he held progressively senior roles in marketing, commercial leadership, and general management across Europe, Brazil, Southeast Asia, and Central Asia. This international trajectory gave him broad exposure to fast-moving consumer goods, cross-cultural leadership, and business transformation in diverse markets. In 2008, he joined Hero Group, initially overseeing regional markets in Europe, North America, and China, before being appointed CEO in 2012. During his tenure, Hero Group was reshaped into a more integrated, focused, and faster-growing organization, with double-digit growth in recent years. His career reflects a consistent ability to lead complex businesses, accelerate commercial performance, and build high-performing teams across both mature and emerging markets. At BIC, Rob Versloot brings a combination of strategic vision, operational discipline, and global consumer-goods experience. His leadership comes at a pivotal stage for the company, with emphasis on sustainable innovation, organizational effectiveness, and consumer-centric growth. Since 2025, he has been a member of BIC’s Executive Committee in his role as CEO.