David Cabero

About David Cabero

David Cabero currently holds a key leadership position at Société BIC, where he serves as Chief Growth Officer, effective April 1, 2026. In that role, he contributes to the group’s commercial transformation and growth agenda within one of the world’s leading makers of stationery, lighters, and shavers. His place on BIC’s Executive Committee underscores a broad, cross-functional mandate spanning organic growth, innovation, marketing execution, and long-term value creation. Prior to this broader growth-focused role, Cabero was already a senior figure within BIC’s stationery business, a historic and strategically important division for the company. BIC’s reference documents also show that he has held leadership responsibilities within the category structure, building substantial experience in managing consumer brands and international portfolios. His career at BIC reflects deep familiarity with the operational and commercial demands of a listed multinational, where success depends on strong category management, disciplined execution, and the ability to translate brand equity into sustainable performance. More broadly, Cabero’s professional path is rooted in driving category development, improving product mix, and deploying growth strategies across diverse markets. Recent BIC communications highlight the importance of the stationery category leadership and the Chief Growth Officer function in supporting the group’s ambitions around performance, innovation, and execution discipline. As a result, David Cabero stands out as an experienced executive with expertise in consumer goods management, brand-led growth, and the leadership of large-scale international business operations.