Pullup Entertainment: management transactions · France · AMF

About Pullup Entertainment

PULLUP ENTERTAINMENT is a French-listed group quoted on Euronext Growth Paris under the ticker ALPUL, formerly known as Focus Home Interactive. Listed in February 2015, the company has evolved from a traditional video game publisher into a broader entertainment platform combining publishing, in-house development and, more recently, audiovisual adaptation activities. Headquartered in Paris, the group now employs more than 600 people across Europe. The company’s business model is built around two complementary publishing pillars. First, Focus Entertainment Publishing has established itself as a strong player in the AA and independent game segments, with recognized franchises such as A Plague Tale, SnowRunner, Insurgency: Sandstorm, Atomic Heart, Train Sim World and Warhammer 40,000: Space Marine 2. Second, Dotemu focuses on indie and retro gaming, with standout titles including Teenage Mutant Ninja Turtles: Shredder’s Revenge and Streets of Rage 4. PULLUP ENTERTAINMENT also relies on a development network including Dovetail Games, Deck13, Blackmill Games, Leikir Studio, Douze Dixiemes and Carpool Studio, giving the group greater control over its value chain and supporting the creation of longer-lasting intellectual properties. Strategically, the group differentiates itself through a focus on highly engaged player communities, strong artistic identities and a revenue mix combining new releases, back-catalogue performance and live content. For fiscal year 2024/25, PULLUP ENTERTAINMENT reported annual revenue of €390.0 million, a sharp increase versus the prior year, reflecting strong operating momentum and improving revenue recurrence. Management also highlighted a material reduction in net debt and a more mature organizational structure. Geographically, the group is mainly present in Europe through its studios and teams, while its products reach a global audience via digital distribution channels. Recent highlights include the appointment of Geoffroy Sardin as Chief Executive Officer, the development of Warhammer 40,000: Space Marine 3 in partnership with Games Workshop, and a strong Metacritic ranking for Focus Entertainment Publishing in 2024. Overall, PULLUP ENTERTAINMENT stands out as a leading French video game and entertainment group, positioned at the intersection of premium publishing, independent gaming and transmedia content creation.