GROUPE PAROT: directors' dealings · France · AMF

About GROUPE PAROT

GROUPE PAROT is a French automotive retail and mobility-services company focused on the sale of passenger cars, light commercial vehicles, and industrial vehicles/trucks, together with a broad range of related services such as maintenance, repair, spare parts, bodywork, and financing solutions. The group is historically rooted in France’s Grand Sud-Ouest region and currently operates a network of 29 sites across that area, including dealerships and service points in cities such as Bordeaux, Bègles, Bruges, Langon, La Teste-de-Buch, Libourne, Lormont, Périgueux, Brive, Limoges, Angoulême, Saintes, Rochefort, and Tonnay-Charente. Its market position is based on local proximity, operational expertise, and a multibrand distribution model built around recognized automotive and commercial-vehicle brands. The company was founded in 1978 by Alain Parot in Corrèze and later developed by the Parot family. This family heritage remains a central part of the group’s identity and long-term culture. Over the years, the company expanded beyond its original regional base while keeping a strong footprint in southwestern France. It also accelerated its commercial transformation through digital tools, online sales channels, and customer support services, especially for used vehicles. GROUPE PAROT’s business model is organized around two major divisions: passenger vehicles and commercial/industrial vehicles. In passenger vehicles, the group sells both new and used cars, with an offer covering vehicle sourcing, trade-ins, financing, and associated services. In commercial vehicles and trucks, PAROT distributes and services vehicles used by professional customers, with recognized expertise in several leading transport brands. The group also emphasizes technical services, including multi-brand maintenance, spare parts distribution, workshop operations, and body repair. A key differentiator for PAROT is its service-oriented approach. The company offers credit, leasing, insurance, and warranty products, which help improve customer retention and increase revenue per transaction. Its business model combines physical retail, after-sales services, and digital development. This mix, supported by long-standing know-how in automotive distribution, positions GROUPE PAROT as a well-established regional reference in the French vehicle retail market.