1 insider bought €871k of shares over the last 90 days, the latest filed 21 Sept 2026.
Salesforce, Inc., founded in 1999, is a Technology company based in San Francisco, United States. Its directors and officers file their transactions with SEC (Form 4). The last twelve months, up to 18 October 2026, brought 122 filings signed by 20 insiders.
Both sides are active: 5 purchases worth €23.3M and 15 sales worth €2.8M, from 3 insiders and 3 insiders respectively. On balance, insiders were net buyers of €20.5M. A purchase on the market is a deliberate choice to commit personal money, which is why it draws more attention than a grant. Biggest ticket of the year: €21.5M, bought by Morfit G Mason and made public on 8 December 2025. On the buying side, the filings list 3 senior executives among the declarants.
Within a 30-day window, 2 purchases overlapped with buying by a second insider. Purchases made close together by different insiders form what is called a cluster. The last purchase on record was published on 21 September 2026, which is 27 days ago. Typically, a trade is published a median of 1 day after it takes place. For comparison, the SEC allows two business days to file a Form 4. Keep in mind that insiders sell for many reasons unrelated to the outlook, from tax bills to estate planning.
For context, the typical company on the same exchange (median of 5,458 companies) published 22 filings over the same period, against 122 filings here. The full history, which starts in 2016, counts 10 purchases against 628 sales. In its latest annual report filed with the SEC (10-K, fiscal year ended 31 January 2026), the company reported revenue of 41.52 bn USD and net income of 7.46 bn USD.
Other companies in the same sector with recent insider buying flagged by our signals: Gitlab Inc. and Baozun Inc. This summary is built from SEC (Form 4) disclosures alone and does not predict where the share price will go.
+8 other insiders
Entry is the close on the day after publication, the first price a reader could act on. Prices in the listing currency. Past moves are not a forecast.
Analysts rate Salesforce, Inc. Buy (bullish), based on 54 analysts. Average price target: US$285.68.
This score ranks the purchase within its own market. A position size is suggested only on the venues of the backtested strategy universe; elsewhere, signals stay on watch. Not investment advice.
Transparent value + quality ranking, distinct from the insider signal.
FY ended January 2026 · cache
25 of 1847 declarations
Salesforce, Inc. is an American company specializing in customer relationship management (CRM) solutions. It offers cloud-based software to help businesses manage their sales, customer service, and marketing operations.
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All recommendationsHeadquarters: San Francisco, United States · Founded: 1999 · 35,000 employees (2019) · Wikipedia article
Source: Wikidata (CC0).
| Fiscal year end | Revenue | Net income | Diluted EPS | Filing |
|---|---|---|---|---|
| Jan 2026 | 41.52 bn USD | 7.46 bn USD | 7.80 USD | 10-K |
| Jan 2025 | 37.90 bn USD | 6.20 bn USD | 6.36 USD | 10-K |
| Jan 2024 | 34.86 bn USD | 4.14 bn USD | 4.20 USD | 10-K |
| Jan 2023 | 31.35 bn USD | 208.0 m USD | 0.21 USD | 10-K |
| Jan 2022 | 26.49 bn USD | 1.44 bn USD | 1.48 USD | 10-K |
Amounts in USD, as filed (forms 10-K, 20-F or 40-F). Source: SEC EDGAR.