No insider purchase over the last 90 days. The latest was filed 25 Jun 2025.
This page follows insider dealings at 1 800 Flowers Com Inc as filed with SEC (Form 4), a company from the Retail & Commerce sector based in Carle Place, United States. The group dates from 1976. The last twelve months, up to 18 October 2026, brought 61 filings signed by 19 insiders.
The flow runs one way only: 15 sales worth €7.5M, from 2 insiders, and no purchase. At €1.7M, the sale published on 22 April 2026 by Fund 1 Investments, LLC is the largest of the period (0.77% of market cap).
For context, the typical company on the same exchange (median of 5,813 companies) published 19 filings over the same period, against 61 filings here. Over the whole record (from 2021), the tally stands at 51 purchases and 28 sales. For the fiscal year to 28 June 2026, the annual 10-K puts revenue at 1.50 bn USD and net income at -134.8 m USD.
Filings reach the SEC (Form 4) feed a median of 2 days after the trade. The legal deadline for a Form 4 is two business days after the transaction. Keep in mind that insiders sell for many reasons unrelated to the outlook, from tax bills to estate planning.
For comparison within the same sector, see the insider buying recorded at GameStop Corp. and Dick's Sporting Goods, Inc. These figures are compiled from regulatory filings published by SEC (Form 4). They describe what insiders did and are not a recommendation.
Entry is the close on the day after publication, the first price a reader could act on. Prices in the listing currency. Past moves are not a forecast.
Analysts rate 1 800 Flowers Com Inc Strong Buy (bullish), based on 1 analysts. Average price target: US$4.00.
This score ranks the purchase within its own market. A position size is suggested only on the venues of the backtested strategy universe; elsewhere, signals stay on watch. Not investment advice.
Transparent value + quality ranking, distinct from the insider signal.
FY ended June 2026 · cache
25 of 294 declarations
1-800-FLOWERS.COM, Inc. (ticker: FLWS) is a U.S.-listed distribution and e-commerce company traded on the NASDAQ Global Select Market in the United States. Historically rooted in floral retail, the company has evolved into a broader gifting platform spanning consumer flowers, gourmet food gifts, personalized merchandise, and business gifting solutions. Its principal offices are in Jericho, New York, at Two Jericho Plaza, giving the company a distinctly U.S.-centric operational footprint supported by national logistics and a broad customer base. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1084869/000108486925000017/flws-20250629.htm))
The company’s origins date back to 1976, when founder Jim McCann opened his first florist shop in Manhattan. That brick-and-mortar beginning was later transformed by the use of the 1-800 toll-free number and the company’s early embrace of online retail, helping establish 1-800-FLOWERS.COM as one of the best-known names in occasion-based gifting in the United States. Over time, management has built a multi-brand portfolio to serve birthdays, anniversaries, sympathy occasions, holidays, and corporate gifting. ([franchise.1800flowers.com](https://franchise.1800flowers.com/story?utm_source=openai))
Operationally, FLWS reports three business segments: Consumer Floral & Gifts, BloomNet, and Gourmet Foods & Gift Baskets. Consumer Floral & Gifts includes the flagship 1-800-Flowers.com brand along with Personalization Mall, Things Remembered, FruitBouquets.com, and other direct-to-consumer assets. BloomNet is the floral network and services platform, providing order settlement, directories, access services, web hosting, marketing, designer education, and point-of-sale tools for member florists. Gourmet Foods & Gift Baskets includes Harry & David, Cheryl’s Cookies, The Popcorn Factory, Wolferman’s Bakery, Vital Choice, Scharffen Berger and other premium food-gift brands. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1084869/000108486925000017/flws-20250629.htm))
From a competitive standpoint, the company’s differentiation lies in its combination of strong consumer brands, multichannel fulfillment, and vertically integrated capabilities across flowers, gift baskets, baked goods, chocolates, and premium food products. That breadth allows FLWS to address a wide range of gifting occasions while leveraging cross-selling, personalization, and rapid delivery. Its BloomNet network also provides an ecosystem link to independent florists, reinforcing service coverage and order fulfillment reach. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1084869/000108486925000017/flws-20250629.htm))
Recent developments have been important for investors. The company completed the acquisition of Scharffen Berger on July 1, 2024, adding a premium chocolate platform to the Gourmet Foods & Gift Baskets segment. More recent SEC filings show management changes and separation arrangements, while the latest quarterly disclosures indicate continued pressure on demand and execution in parts of the gourmet segment. For investors, FLWS remains a specialized U.S. consumer/discretionary and gifting name, highly exposed to seasonality, marketing efficiency, and execution in a competitive e-commerce landscape. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1084869/000108486925000017/flws-20250629.htm))
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All recommendationsHeadquarters: Carle Place, United States · Founded: 1976 · Wikipedia article
Source: Wikidata (CC0).
| Fiscal year end | Revenue | Net income | Diluted EPS | Filing |
|---|---|---|---|---|
| Jun 2026 | 1.50 bn USD | -134.8 m USD | -2.11 USD | 10-K |
| Jun 2025 | 1.69 bn USD | -200.0 m USD | -3.13 USD | 10-K |
| Jun 2024 | 1.83 bn USD | -6.1 m USD | -0.09 USD | 10-K |
| Jul 2023 | 2.02 bn USD | -44.7 m USD | -0.69 USD | 10-K |
| Jul 2022 | 2.21 bn USD | 29.6 m USD | 0.45 USD | 10-K |
Amounts in USD, as filed (forms 10-K, 20-F or 40-F). Source: SEC EDGAR.