Marcela Martin

About Marcela Martin

Marcela Martin is an independent director of VusionGroup, the listed company focused on retail digitalization solutions. Appointed as a director in 2025, she brings internationally recognized expertise in finance, operating leadership, and governance across technology and media businesses. Her appointment came as part of VusionGroup’s effort to strengthen board independence and deepen the strategic capabilities supporting its growth and leadership in digital commerce. With more than 25 years of experience, Marcela Martin has held senior executive roles at highly visible international companies. She is currently Chief Financial Officer of ContentSquare and also serves on the boards of Chegg and Cvent. She previously served as a director of Avalara. This background has given her deep familiarity with listed-company environments, capital markets expectations, and internal control and governance frameworks. Her executive career includes major leadership roles at BuzzFeed, where she served as President, and at Squarespace, where she was Chief Financial Officer and helped guide the company through its NYSE listing. She also served as CFO of Booking.com, Executive Vice President, Chief Financial Officer and Chief Administrative Officer at National Geographic Partners, and held leadership positions at Fox International Channels. Together, these roles highlight her strengths in financial strategy, performance management, international scaling, and operational execution. Originally from Argentina, Marcela Martin holds a degree in Accounting from the University of Morón and an MBA from the University of Liverpool. Her international career, spanning finance, digital media, and technology, is particularly relevant for VusionGroup on board governance, strategic oversight, capital allocation, and sustainable value creation.