Zillow Group, INC.: management transactions · United States · SEC (Form 4)

About Zillow Group, INC.

Zillow Group, Inc. is a leading U.S. real estate technology company listed on the NASDAQ under the symbols Z and ZG in the United States. Founded in 2006 and headquartered in Seattle, Washington, the company has built one of the most recognizable consumer brands in online housing search, while also expanding into software and transaction workflow tools for real estate professionals. Zillow’s core mission is to make buying, selling, renting, and financing homes simpler and more seamless by connecting consumers with agents, brokers, builders, property managers, landlords, and lenders through a unified digital platform. ([zillowgroup.com](https://www.zillowgroup.com/about-us/?utm_source=openai)) From a business-line perspective, Zillow operates across several complementary areas, most notably For Sale, Rentals, and Residential, alongside adjacent services that monetize the customer journey through lead generation, software subscriptions, and mortgage-related offerings. Its brand portfolio includes Zillow®, Zillow Premier Agent®, Zillow Home Loans®, Zillow Rentals®, Zillow New Construction®, Trulia®, StreetEasy®, HotPads®, ShowingTime+, dotloop®, and Follow Up Boss®. This gives the company reach across multiple stages of the housing lifecycle, from property discovery and agent matching to touring, transaction coordination, and financing. ([investors.zillowgroup.com](https://investors.zillowgroup.com/investors/news-and-events/news/news-details/2026/Zillow-Preview-gains-rapid-momentum-as-dozens-of-new-brokerages-sign-on/default.aspx?utm_source=openai)) Zillow’s competitive position is anchored in a very strong consumer audience, broad brand awareness, and a product strategy that combines data, software, and marketplace monetization. The company has increasingly emphasized artificial intelligence and workflow automation as strategic differentiators, aiming to improve the home-search experience for consumers and the productivity of real estate professionals. Its geographic footprint is overwhelmingly domestic, with the business focused primarily on the United States and the U.S. housing market rather than on international expansion. ([zillowgroup.com](https://www.zillowgroup.com/about-us/?utm_source=openai)) Recent developments underline that strategic direction. In February 2026, Zillow reported strong full-year 2025 results, including revenue growth, positive net income, and share gains in both For Sale and Rentals. In March 2026, the board authorized an additional $1.25 billion share repurchase, which management framed as evidence of confidence in the long-term opportunity. Around the same time, Zillow launched Zillow AI mode and Zillow Preview, initiatives designed to enhance AI-powered search and bring pre-market listings into a more public, consumer-friendly environment. For international equity investors, Zillow stands out as a U.S.-listed NASDAQ real estate platform with a digital, scalable model, but one still tied to residential market conditions, mortgage activity, and competitive dynamics in online housing search. ([investors.zillowgroup.com](https://investors.zillowgroup.com/investors/news-and-events/news/news-details/2026/Zillow-Group-Reports-Fourth-Quarter-and-Full-Year-2025-Financial-Results/default.aspx?utm_source=openai))