ADTHINK: insider trades · France · AMF

About ADTHINK

ADTHINK is a French digital advertising and adtech company focused on performance marketing, audience monetization, and digital distribution. Listed on Euronext Growth Paris under ticker ALADM and ISIN FR0010457531, the company has built its business over more than two decades of activity, with corporate communications stating that it was founded in 2001 and initially launched to market the first video-streaming advertising offering. Over time, it broadened its scope from video advertising into a more diversified digital marketing platform. The group’s core business centers on measurable, results-based campaigns for direct-to-consumer brands, advertisers, and publishers. ADTHINK promotes proprietary technologies for tracking, anti-fraud protection, and performance optimization, designed to operate in an increasingly privacy-conscious environment and a cookieless future. In addition, its AdAccess solution helps media publishers optimize and expand advertising revenues across multiple channels. A defining feature of ADTHINK’s evolution has been its strategic repositioning. In 2020, it acquired OBRGN, a startup specializing in web marketing on Facebook and video, strengthening its capabilities in social and video-driven traffic acquisition and extending its reach into B2C digital distribution. The company also reported new commercial master agreements in 2021, illustrating its ability to win recurring budgets and scale programmatic and multichannel campaigns. ADTHINK has also experimented with newer growth vectors such as NFTs, blockchain-based monetization, and social media monetization. In 2021, it even communicated a commercial rebranding to NFTY, reflecting its intention to broaden the company’s market identity and explore adjacent digital opportunities while keeping advertising at the center of its model. Geographically, the group has historically been based in Lyon, with additional operations in Paris, Geneva, and Porto, enabling it to serve clients in France and abroad. Its customer base spans higher education, media, e-commerce, and consumer brands. In a crowded adtech landscape, ADTHINK’s competitive positioning relies on execution quality, performance-led expertise, and the ability to deliver end-to-end solutions for traffic acquisition, monetization, and digital distribution.