Florent ROQUES

About Florent ROQUES

Florent Roques-Boizel is a key executive within the family-owned LANSON-BCC group, where he serves as a board member while also leading Champagne Boizel as Chairman and Chief Executive Officer. A member of the sixth generation of the Roques-Boizel family, he represents the continuity of a house founded in 1834 in Épernay and part of the Lanson-BCC group since 1994. His career has been closely tied to the Champagne sector, with a gradual focus on vineyard management, grape sourcing, commercial development, and international markets. He joined the family business in 2010 alongside his brother Lionel, contributing to the development of Boizel’s technical and commercial know-how. In 2019, he was appointed Chairman and CEO of Champagne Boizel, taking over operational leadership from his mother, Evelyne Roques-Boizel. This handover formalized the rise of the next generation, with responsibilities shared between the two brothers: Florent focusing more on viticulture, supply, and international business, while Lionel concentrates on winemaking and French sales. His expertise combines heritage stewardship with brand development. Florent Roques-Boizel has championed a strategy built on precision in blending, a broader range of vineyard expressions, and the preservation of the Boizel style without altering the house’s core identity. Under his leadership, Boizel continues to pursue premiumization, quality discipline, and international visibility, while maintaining its family independence and historical roots. At LANSON-BCC level, his board role strengthens the connection between group governance and house management, in a context where commercial discipline, supply control, and long-term value creation are critical.