annie pin

About annie pin

Annie Pin is currently Chief Commercial Officer at Ayvens and a member of the Executive Committee. As one of the group’s senior commercial leaders, she has built a reputation for expertise in business strategy, transformation management, and electric mobility. Her career reflects a steady rise through finance and automotive services, with significant experience in risk management, international operations, and commercial leadership. Annie Pin joined Société Générale in 2004 within the Inspection department, where she developed a strong foundation in internal control, risk analysis, and governance. She later became Head of Yacht Finance for CGI, one of the bank’s subsidiaries, before joining ALD Automotive in 2010 as Regional Risk & Project Director for the Nordic countries. In 2016, she was appointed Managing Director in Norway, and in 2019 she became Chief Commercial Officer of ALD, overseeing commercial development, customer-oriented offerings, and the expansion of responsible mobility solutions. Since 2020, she has continued in that commercial leadership role at group level, now under the Ayvens brand following the combination of ALD Automotive and LeasePlan. In this capacity, she has played an important role in shaping the group’s global commercial agenda, particularly around sustainable mobility, fleet electrification, and strategic partnerships. She is also a recurring spokesperson for Ayvens on industry trends and the future of mobility. Annie Pin holds an MBA from ESSEC Business School and a master’s degree from Sciences Po Paris. Her background combines analytical discipline, commercial vision, and experience in complex regulated environments. She stands out as a senior executive whose career reflects the growing importance of customer strategy, transformation, and sustainability in the mobility and leasing sector.