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PROS Holdings, Inc. Stock: price and insider trades · United States
No insider purchase over the last 90 days. The latest was filed 16 Sept 2024.
PROS Holdings, Inc.: what insiders have been doing
This page follows insider dealings at PROS Holdings, Inc. as filed with SEC (Form 4), a company from the Technology sector based in Houston, United States. The group dates from 1986. Over the twelve months to 18 October 2026, 14 filings were filed, from 12 insiders.
None of the filings is a plain purchase or sale on the open market; they cover grants, option exercises and other movements. Because grants and exercises are largely decided by remuneration plans, they are not counted as purchases here.
Insider buying of PROS Holdings, Inc. has been absent for the past year. Between a trade and the moment it shows up on SEC (Form 4), the median delay is 2 days. Section 16 rules allow two business days to file each Form 4.
For context, the typical company on the same exchange (median of 5,816 companies) published 19 filings over the same period, against 14 filings here. Looking back to 2016, when coverage begins, insiders filed 4 purchases and 18 sales.
For comparison within the same sector, see the insider buying recorded at Core Scientific, Inc./tx and Gitlab Inc. Source: insider filings from SEC (Form 4). Past trades are no guide to future returns.
Insider Decl.
188
Thresholds
n/a
Buy Volume
€236,736
4 ops. · all time
Sell Volume
€7M
18 ops. · all time
Who traded when
BuySaleLeland Jourdan2 sales
Scott William Cook1 sale
This score ranks the purchase within its own market. A position size is suggested only on the venues of the backtested strategy universe; elsewhere, signals stay on watch. Not investment advice.
Financial data
as of FY 2024FY ended December 2024 · cache
Income statement
RevenueUS$284.5M
Gross profitUS$186.9M66% margin
Net income-US$17.6M-6.2% margin
Last declaration on 11 December 2025
Declarations188 total
76,921 shares@ US$23.2537.7% of flowCommon StockSEC:0002069653-25-000001:0
7,121 shares@ US$23.2557.1% of flowCommon StockSEC:0001919982-25-000003:0
14,947 shares@ US$23.2532.5% of flowCommon StockSEC:0001858883-25-000003:0
27,955 shares@ US$23.2545.1% of flowCommon StockSEC:0001813824-25-000003:0
3,614 shares@ US$23.2557.1% of flowCommon StockSEC:0001806935-25-000003:0
70,372 shares@ US$23.2538.6% of flowCommon StockSEC:0001800221-25-000005:0
160,269 shares@ US$23.2581.4% of flowCommon StockSEC:0001450570-25-000003:0
125,170 shares@ US$23.2573.8% of flowCommon StockSEC:0001406815-25-000008:0
297,674 shares@ US$23.2545.8% of flowCommon StockSEC:0001340371-25-000006:0
130,179 shares@ US$23.2578.1% of flowCommon StockSEC:0001072608-25-000004:0
28,103 shares@ US$23.2545.0% of flowCommon StockSEC:0001256992-25-000007:0
126,829 shares@ US$23.2362.3% of flowCommon StockSEC:0001628280-25-055415:0
608 shares@ US$23.220.3% of flowCommon StockSEC:0001392972-25-000177:0
1,264 shares@ US$22.960.7% of flowCommon StockSEC:0001800221-25-000002:0
2,916 shares@ US$22.960.4% of flowCommon StockSEC:0001340371-25-000004:0
608 shares@ US$15.280.2% of flowCommon StockSEC:0001392972-25-000138:0
4,630 shares@ US$15.480.5% of flowCommon StockSEC:0001392972-25-000130:0
2,315 shares@ US$15.480.8% of flowCommon StockSEC:0001392972-25-000129:0
1,264 shares@ US$16.270.5% of flowCommon StockSEC:0001392972-25-000127:0
2,916 shares@ US$16.270.3% of flowCommon StockSEC:0001392972-25-000128:0
608 shares@ US$17.740.3% of flowCommon StockSEC:0001392972-25-000111:0
6,125 shares@ US$16.872.7% of flowCommon StockSEC:0001392972-25-000099:0
2,131 shares@ US$17.683.7% of flowCommon StockSEC:0001392972-25-000097:0
25 of 188 declarations
About PROS Holdings, Inc.
PROS Holdings, Inc. (ticker: PRO) is a U.S.-listed technology company trading on the NYSE in the United States. For French-speaking investors, PROS is best understood as an enterprise software vendor focused on AI-powered SaaS solutions for pricing, selling, and revenue management. The company’s roots go back to 1985 in Houston, Texas, when it was founded to solve an airline overbooking and revenue-optimization problem. That airline origin still defines a major part of its identity, and PROS remains particularly well known for airline offer management and modern airline retailing solutions.([pros.com](https://pros.com/about-pros/?utm_source=openai))
Today, PROS’ business model is centered on a cloud platform that uses predictive AI, real-time analytics, and workflow automation to help customers optimize pricing, improve quote quality, and maximize margin. Its core solution areas include pricing optimization, configure-price-quote (CPQ), revenue management, and digital offer marketing. The company serves commercial customers across a broad set of industries, but aviation is still a strategic anchor: PROS states that its platform powers more than 150 airlines and is positioned as a leading offer-management provider for the airline industry.([ir.pros.com](https://ir.pros.com/news-and-events/news-details/2024/PROS-Holdings-Inc.-Reports-First-Quarter-2024-Financial-Results/?utm_source=openai))
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From a competitive standpoint, PROS operates in a niche where differentiation depends on algorithmic depth, industry expertise, and the ability to show measurable gains in revenue, conversion, and margin. The company emphasizes its AI innovation, ecosystem integrations, and long-standing domain expertise as key advantages versus broader horizontal software vendors. In 2025, PROS also highlighted subscription ARR growth and received market recognition from analyst firms such as Gartner and IDC in CPQ applications, supporting its positioning as a specialized software player rather than a generic enterprise SaaS vendor.([ir.pros.com](https://ir.pros.com/news-and-events/news-details/2025/PROS-Holdings-Inc.-Reports-Fourth-Quarter-and-Full-Year-2024-Financial-Results/?utm_source=openai))
Geographically, PROS is headquartered in Houston, Texas, United States, while serving customers internationally through a global footprint. For investors, this matters because the company combines a U.S. HQ and listing with a worldwide client base, which can diversify demand while still leaving the business exposed to enterprise IT spending cycles and airline industry dynamics.([sec.gov](https://www.sec.gov/Archives/edgar/data/1392972/000139297224000025/pro-20231231.htm?utm_source=openai))
Recent strategic developments are especially important. In September 2025, PROS announced a definitive agreement to be acquired by Thoma Bravo in an all-cash transaction valued at approximately $1.4 billion. Then, in February 2026, the company announced that it had become a dedicated travel technology company, focused exclusively on AI-driven airline retailing after the separation of its B2B business. For equity investors, this is a material strategic shift: it may sharpen the company’s focus, but it also changes the risk profile and the long-term investment case.([sec.gov](https://www.sec.gov/Archives/edgar/data/1392972/000119312525210084/d81030dex991.htm?utm_source=openai))
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