Exel Industries: directors' dealings · France · AMF

About Exel Industries

EXEL Industries is a French listed industrial group specializing in spraying solutions, agricultural equipment, leisure products and selected industrial applications. The company designs, manufactures and markets high-tech equipment and systems used to apply liquids or coatings efficiently, while also serving mechanized agriculture, garden watering, nautical products and industrial spraying. In its 2024–2025 reporting, EXEL Industries describes itself as a global leader in spraying solutions, operating in more than 30 countries across 3 markets and 6 business areas. For the fiscal year ended September 30, 2025, the Group reported revenue of €983 million. The Group’s roots go back to 1946, when Vincent Ballu, father of current Chairman Patrick Ballu, invented, developed and built the first high-clearance tractor for the Champagne vineyards supplying Moët & Chandon. That invention became the foundation of a long industrial trajectory in vineyard mechanization and agricultural spraying. In 1997, TECNOMA adopted the name EXEL Industries and was listed on the Paris stock exchange, marking the transition from a family industrial business into a listed international group. The family dimension remains important today, with the EXEL (SAS) holding controlled by the Ballu family. EXEL Industries is organized around three core segments. Agricultural Equipment is the largest division and includes agricultural spraying and specialized machinery, under brands such as Nicolas, Matrot, Berthoud, Tecnoma, Evrard, Hardi, Agrifac, Apache and Holmer. Leisure covers garden watering, hose systems and nautical products through brands including Hozelock, Tricoflex, G.F., Cooper Pegler, Rhéa Marine, Wauquiez and Tofinou. Industry brings together industrial spraying, surface treatment technologies and technical hoses, with SAMES as a key brand. At September 30, 2025, revenue was split between Agricultural Equipment (€551.4 million), Leisure (€142.4 million) and Industry (€289.2 million). The Group has a broad international footprint, with operations across Europe, the Americas, and Asia, Africa and Australia. Its business model is supported by a largely B2B customer base and a distribution network tailored to specialized markets. EXEL Industries’ competitive positioning is based on innovation, brand strength, industrial expertise and a diversified portfolio that helps offset cyclical pressures in agriculture. In 2024–2025, the company posted recurrent EBITDA of €67.6 million and net income of €16.3 million, while reducing net financial debt by nearly €30 million, despite a difficult agricultural environment.