Pere Vinolas Serra

About Pere Vinolas Serra

Pere Viñolas Serra is a seasoned listed real estate executive known for his expertise in prime office assets, capital markets, and corporate governance. He currently serves as Chairman of the Board of Société Foncière Lyonnaise (SFL), a role he has held since April 2022, while also serving as Chief Executive Officer of Colonial, SFL’s Spanish parent company. In June 2022, SFL also reshaped its executive setup by appointing Dimitri Boulte as Chief Executive Officer, reporting under Pere Viñolas Serra’s chairmanship. His career combines economics, financial markets, and real estate leadership. He graduated from ESADE and earned an MBA there as well. He began his professional path at the Barcelona Stock Exchange, where he moved from head of research to deputy general manager. He later joined FILO, a listed property company, as managing director, and subsequently held senior leadership and partnership roles at the Riva y García financial group before moving on to Colonial. This background gave him a strong command of market analysis, listed-company discipline, and long-term asset strategy. At Colonial and SFL, Viñolas Serra has played a central role in strengthening the group’s position in European prime offices, especially in Paris, Madrid, and Barcelona. SFL highlights the quality of its portfolio and its leading position in Paris office real estate. His importance increased further as Colonial deepened its control over SFL and later moved toward a more integrated governance model for the broader group. He also holds board-level responsibilities in other real estate-related entities, underlining his standing as a specialist in listed property companies and complex corporate structures.