Loading
YUM Brands Inc Stock: price and insider trades · United States
YUM Brands Inc: what insiders have been doing
YUM Brands Inc, classified in the Retail & Commerce sector, is a listed company based in Louisville, United States, founded in 1997. Its insiders report their share dealings to SEC (Form 4). In the past year (22 October 2025 to 22 October 2026), 117 filings came from 15 insiders.
There is no open-market purchase to report; the filings show 29 sales worth €8.9M by 6 insiders. One trade stands out by size: a sale of €1.6M from Powell Aaron, disclosed on 6 February 2026.
Typically, a trade is published a median of 1 day after it takes place. US insiders must file a Form 4 within two business days of a trade. Keep in mind that insiders sell for many reasons unrelated to the outlook, from tax bills to estate planning.
With 117 filings in twelve months, the company is more active than the median of 41 filings across the 2,023 companies we follow on the same exchange. Looking back to 2016, when coverage begins, insiders filed 3 purchases and 264 sales. For the fiscal year to 31 December 2025, the annual 10-K puts revenue at 8.21 bn USD and net income at 1.56 bn USD, and the dividend at 2.84 USD per share.
In the same sector, recent insider purchases at GameStop Corp. and Neighborhood Intelligence, Inc. also feature in our signals. These figures are compiled from regulatory filings published by SEC (Form 4). They describe what insiders did and are not a recommendation.
Insider Decl.
1,205
Thresholds
n/a
Buy Volume
€220,384
3 ops. · all time
Sell Volume
€150M
264 ops. · all time
Who traded when
BuySaleGibbs David W19 sales
Scott Mezvinsky16 sales
Tracy L. Skeans11 sales
Christopher Lee Turner6 sales
Burkhardt Erika5 sales
David Eric Russell5 sales
+4 other insiders
Since the insiders bought
- +12.0%Entry US$94.05 · Close at T+365 US$105.34
Entry is the close on the day after publication, the first price a reader could act on. Prices in the listing currency. Past moves are not a forecast.
Analyst consensus: bullish or bearish?
Analysts rate YUM Brands Inc Buy (bullish), based on 22 analysts. Average price target: US$171.06.
This score ranks the purchase within its own market. A position size is suggested only on the venues of the backtested strategy universe; elsewhere, signals stay on watch. Not investment advice.
Fundamental score
Ranked 12,693 of 26,250 companies
52.3
score / 100
Value46
Quality58
FCF yld3.9%
Earn yld3.7%
EV/EBITDA19.9x
ROE·
Gross mgn46%
Net mgn19%
Debt/EBITDA4.7x
Pillars2/3
Transparent value + quality ranking, distinct from the insider signal.
Financial data
as of FY 2025FY ended December 2025 · cache
US$149.83
Analyst consensus
22 analystsBuy
US$147.00Target US$171.06(+14%)US$200.00
Income statement
RevenueUS$8.2B
Gross profitUS$3.8B46% margin
EBITDAUS$2.8B34% margin
Net incomeUS$1.6B25.4% margin
Valuation
PER (trailing)18.9x
PER (forward)21.9x
Beta0.55
Balance sheet & cash
Market capUS$40.9B
Total debtUS$13.2B
Free Cash FlowUS$1.6B
Profitability & ownership
ROA22.7%
% insiders0.2%
% institutions91.1%
Last declaration on 7 October 2026
Declarations1,205 total
285 shares@ US$140.110.0001% mcap3.0% of flowCommon StockSEC:0001041061-26-000191:0
241 shares@ US$136.890.0001% mcap2.8% of flowCommon StockSEC:0001041061-26-000189:2
482 shares@ US$68.000.0001% mcap2.8% of flowCommon StockSEC:0001041061-26-000189:0
241 shares@ US$136.430.0001% mcap2.8% of flowCommon StockSEC:0001041061-26-000189:1
482 shares@ US$68.000.0001% mcap10.1% of flowCommon StockSEC:0001041061-26-000185:0
214 shares@ US$153.310.0001% mcap10.1% of flowCommon StockSEC:0001041061-26-000185:1
268 shares@ US$153.640.0001% mcap12.7% of flowCommon StockSEC:0001041061-26-000185:2
30,154 shares@ US$161.53270.29% mcap100.0% of flowCommonSEC144:0001628280-26-058645
3,494 shares@ US$158.000.0014% mcap10.5% of flowCommon StockSEC:0001041061-26-000173:0
4,101 shares@ US$144.860.0016% mcap40.6% of flowCommon StockSEC:0001041061-26-000167:0
2,035 shares@ US$144.860.0008% mcap20.1% of flowCommon StockSEC:0001041061-26-000167:1
23,163 shares@ US$68.000.0041% mcap15.2% of flowCommon StockSEC:0001041061-26-000155:0
7,961 shares@ US$153.150.0032% mcap11.8% of flowCommon StockSEC:0001041061-26-000155:2
15,202 shares@ US$153.280.0061% mcap22.5% of flowCommon StockSEC:0001041061-26-000155:1
7,961 shares@ US$153.150.074% mcap100.0% of flowCommonSEC144:0001628280-26-051945
261 shares@ US$153.150.0001% mcap2.6% of flowCommon StockSEC:0001041061-26-000151:0
483 shares@ US$68.000.0001% mcap10.2% of flowCommon StockSEC:0001041061-26-000153:0
268 shares@ US$153.150.0001% mcap12.8% of flowCommon StockSEC:0001041061-26-000153:2
215 shares@ US$153.280.0001% mcap10.3% of flowCommon StockSEC:0001041061-26-000153:1
9 shares@ US$152.000.0000% mcap0.0% of flowCommon StockSEC:0001041061-26-000121:0
206 shares@ US$159.650.0001% mcap10.1% of flowCommon StockSEC:0001041061-26-000110:1
250 shares@ US$160.480.0001% mcap2.6% of flowCommon StockSEC:0001041061-26-000112:0
483 shares@ US$68.000.0001% mcap10.1% of flowCommon StockSEC:0001041061-26-000110:0
277 shares@ US$160.480.0001% mcap13.6% of flowCommon StockSEC:0001041061-26-000110:2
910 shares0Common StockSEC:0001041061-26-000103:0
25 of 1205 declarations
About YUM Brands Inc
Yum! Brands, Inc. (NYSE: YUM) is a leading global restaurant company headquartered in Louisville, Kentucky, United States. For French-speaking investors in France, Belgium and Switzerland, the investment case is defined by a largely franchised, asset-light model, broad international reach, and a portfolio of highly recognizable consumer brands. The company was founded in 1997 following its separation from PepsiCo, and it has evolved into a global restaurant platform with more than 63,000 restaurants across 155 countries and territories, operated primarily through franchisees. Its brand portfolio consists of KFC, Taco Bell, Pizza Hut and Habit Burger & Grill.
Yum!’s business is centered on four operating concepts and three major consumer categories: chicken, Mexican-inspired food and pizza, plus the fast-casual burger segment represented by Habit Burger & Grill. KFC is one of the world’s best-known chicken brands, Taco Bell is a culture-driven brand with strong U.S. brand equity and a distinctive value/innovation position, Pizza Hut is a globally recognized pizza chain, and Habit Burger & Grill adds a made-to-order fast-casual offering. This mix gives Yum! exposure to different dayparts, customer occasions and geographies, while franchise royalties and fees support a relatively scalable earnings profile.
Read moreShow less
In competitive terms, Yum! remains one of the strongest names in global organized foodservice because of its brand power, geographic footprint and operational execution. Taco Bell has repeatedly ranked highly in Entrepreneur’s franchise rankings, including the No. 1 spot in North America for the fifth consecutive year in 2025. KFC, Taco Bell and Pizza Hut are also consistently positioned among the most recognizable restaurant brands worldwide. The company is increasingly leaning into technology and digital transformation, including Byte by Yum!, its AI-driven SaaS platform designed to improve customer experiences and restaurant operations.
Recent developments are important for investors. In 2025, Yum! announced a 6% increase in its quarterly dividend, launched Byte by Yum!, and entered an AI collaboration with NVIDIA to accelerate innovation across its brands. The company also initiated a strategic review of Pizza Hut options, signaling management’s willingness to reassess portfolio value creation. In addition, Yum! completed a securitized debt financing in 2025, underscoring continued access to capital and financial flexibility. Overall, Yum! Brands offers investors a global franchise platform with durable brand equity, recurring fee-based economics and meaningful upside tied to digitalization, operational efficiency and portfolio optimization.
Recent ranked signals in the same sector
Purchases our model currently ranks for the recommendations list.
All recommendations
