Siebert Financial CORP: directors' dealings · United States · SEC (Form 4)

About Siebert Financial CORP

Siebert Financial Corp. is a U.S.-based financial services company listed on the NASDAQ under the ticker SIEB, operating in the United States with a long legacy in American brokerage. The company was originally incorporated in 1934 as J. Michaels, Inc. and later evolved into Siebert Financial Corp., carrying forward the brand associated with Muriel Siebert, the first woman to own a seat on the NYSE and the first to head a member firm there. For investors, Siebert is best understood as a diversified smaller-cap financial platform rather than a traditional universal bank. ([sec.gov](https://www.sec.gov/Archives/edgar/data/65596/000121390026036500/ea0281594-10k_siebert.htm)) Its core business is centered on Muriel Siebert & Co., LLC, which provides retail brokerage services. Through Siebert AdvisorNXT, LLC, the group also offers investment advisory services as a registered investment adviser. Other operating units expand the platform into insurance through Park Wilshire Companies, technology development through Siebert Technologies, and securities/capital-markets-related services through RISE Financial Services, which the company fully acquired, making it a wholly owned subsidiary. This mix shows a deliberate strategy to broaden the revenue base beyond traditional brokerage commissions and to build more recurring, higher-quality earnings streams. ([sec.gov](https://www.sec.gov/Archives/edgar/data/65596/000121390026036500/ea0281594-10k_siebert.htm)) Siebert’s headquarters are in Miami Beach, Florida, with primary operations in New York, Florida, and California. The company maintains 13 branch offices across the United States, although most client activity is now conducted online, by phone, or by mail. That footprint gives the firm a national operating platform while still supporting a personal-service model in selected markets. ([sec.gov](https://www.sec.gov/Archives/edgar/data/65596/000121390026036500/ea0281594-10k_siebert.htm)) From a competitive standpoint, Siebert operates in a crowded landscape that includes online brokers, wealth managers, independent advisory firms, and larger institutional financial groups. Its differentiation comes from brand heritage, a broad service mix, and an ongoing push into technology-enabled advisory and distribution capabilities. In 2025, the company highlighted revenue growth, stronger stock borrow/stock loan income, higher retail customer net worth, and new business activity in NIL negotiation services for collegiate athletes. It also made strategic investments in FusionIQ, a cloud-native digital wealth management platform, signaling an emphasis on digital modernization. ([nasdaq.com](https://www.nasdaq.com/press-release/siebert-reports-2025-financial-results-2026-03-30?utm_source=openai)) Recent developments underscore that transformation agenda. Siebert extended its clearing agreement with National Financial Services through 2030, completed the full acquisition of RISE, and continued to expand into adjacent areas such as AI-enabled investor solutions, sports/media, and capital markets capabilities. For French, Belgian, and Swiss investors, the key takeaway is that Siebert Financial Corp. blends a legacy brokerage identity with a more diversified, technology-oriented growth strategy on the NASDAQ in the United States. ([nasdaq.com](https://www.nasdaq.com/press-release/siebert-reports-2025-financial-results-2026-03-30?utm_source=openai))