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No insider purchase over the last 90 days. The latest was filed 05 Nov 2024.
Douglas Dynamics, Inc: what insiders have been doing
Every trade that managers of Douglas Dynamics, Inc disclose to SEC (Form 4) is tracked on this page. The company sits in the Industry sector. Over the twelve months to 18 October 2026, 20 filings were filed, from 11 insiders.
All open-market trades in the period are sales: 2 sales worth €68k, by 2 insiders, with no purchase on record. At €36k, the sale published on 11 March 2026 by Sisulak Jon J is the largest of the period.
With 20 filings in twelve months, the company is more active than the median of 19 filings across the 5,816 companies we follow on the same exchange. Our records for Douglas Dynamics, Inc go back to 2016, with 3 purchases and 19 sales on the open market in total. For the fiscal year to 31 December 2025, the annual 10-K puts revenue at 656.1 m USD and net income at 46.9 m USD, and the dividend at 1.18 USD per share.
Between a trade and the moment it shows up on SEC (Form 4), the median delay is 2 days. US insiders must file a Form 4 within two business days of a trade. Keep in mind that insiders sell for many reasons unrelated to the outlook, from tax bills to estate planning.
For comparison within the same sector, see the insider buying recorded at Tennant Co and Butler National Corp. Every figure here comes from the filings published by SEC (Form 4) and describes the past, not future prices; it is not investment advice.
Insider Decl.
99
Thresholds
n/a
Buy Volume
€404,214
3 ops. · all time
Sell Volume
€2M
19 ops. · all time
Who traded when
BuySaleJon J. Sisulak2 sales
Christopher E. Bernauer1 sale
James L. Janik1 sale
Mark Van Genderen1 buy
Since the insiders bought
- +21.0%Entry US$25.75 · Close at T+365 US$31.16
- -16.2%Entry US$31.74 · Close at T+365 US$26.61
- -9.1%Entry US$27.86 · Close at T+365 US$25.33
Entry is the close on the day after publication, the first price a reader could act on. Prices in the listing currency. Past moves are not a forecast.
Analyst consensus: bullish or bearish?
Analysts rate Douglas Dynamics, Inc Buy (bullish), based on 4 analysts. Average price target: US$54.00.
This score ranks the purchase within its own market. A position size is suggested only on the venues of the backtested strategy universe; elsewhere, signals stay on watch. Not investment advice.
Fundamental score
Ranked 8,747 of 24,158 companies
58.4
score / 100
Value61
Quality56
FCF yld7.0%
Earn yld5.0%
EV/EBITDA12.7x
ROE18%
Gross mgn27%
Net mgn7.0%
Debt/EBITDA2.5x
Pillars2/3
Transparent value + quality ranking, distinct from the insider signal.
Financial data
as of FY 2025FY ended December 2025 · cache
US$39.87
Analyst consensus
4 analystsBuy
US$50.00Target US$54.00(+35%)US$57.00
Income statement
RevenueUS$656.1M
Gross profitUS$174.7M27% margin
EBITDAUS$89M14% margin
Net incomeUS$45.8M7.5% margin
Valuation
PER (trailing)18.4x
PER (forward)12.4x
P/Book3.1x
Beta1.20
Balance sheet & cash
Market capUS$920.1M
Total debtUS$219.1M
Free Cash FlowUS$63.6M
Debt / Equity97%
Profitability & ownership
ROE18.3%
ROA7.1%
% insiders1.5%
% institutions107.5%
Last declaration on 1 July 2026
Declarations99 total
6,735 sharesCommon StockSEC:0000897069-26-001474:0
2,737 shares0Common StockSEC:0000897069-26-000981:0
2,737 shares0Common StockSEC:0000897069-26-000983:0
2,737 shares0Common StockSEC:0000897069-26-000992:0
2,737 shares0Common StockSEC:0000897069-26-000994:0
2,737 shares0Common StockSEC:0000897069-26-000985:0
2,737 shares0Common StockSEC:0000897069-26-000987:0
2,737 shares0Common StockSEC:0000897069-26-000990:0
4,705 shares@ US$44.8054.9% of flowCommon StockSEC:0000897069-26-000678:0
869 shares@ US$42.6065100.0% of flowCommon StockSEC:0000897069-26-000672:0
977 shares@ US$42.606547.8% of flowCommon StockSEC:0000897069-26-000676:0
5,152 shares@ US$44.8021.6% of flowCommon StockSEC:0000897069-26-000674:0
2,000 shares0Common StockSEC:0000897069-26-000537:0
21,475 shares0Common StockSEC:0000897069-26-000408:0
2,023 shares0Common StockSEC:0000897069-26-000406:0
9,917 shares0Common StockSEC:0000897069-26-000404:0
4,123 shares0Common StockSEC:0000897069-26-000402:0
13,829 shares@ US$33.1142.1% of flowCommon StockSEC:0000897069-26-000020:0
1,928 shares0Common StockSEC:0000897069-25-001607:0
1,928 shares0Common StockSEC:0000897069-25-001609:0
15,650 shares@ US$29.01237.3% of flowCommon StockSEC:0000897069-25-001026:0
837 shares@ US$25.8126.3% of flowCommon StockSEC:0000897069-25-000568:0
1,421 shares@ US$25.7410.1% of flowCommon StockSEC:0000897069-25-000572:0
4,838 shares@ US$25.7412.4% of flowCommon StockSEC:0000897069-25-000570:0
5,989 shares0Common StockSEC:0000897069-25-000462:0
25 of 99 declarations
About Douglas Dynamics, Inc
Douglas Dynamics, Inc. is an industrial company listed on the NYSE under the ticker PLOW, and it is based in the United States. For French-speaking investors in France, Belgium, and Switzerland, it is best understood as a specialized manufacturer and upfitter of commercial work truck attachments and equipment, with a strong focus on snow and ice control as well as municipal and utility-oriented truck solutions. The company describes itself as North America’s premier manufacturer in this niche, which gives it a distinct position within the broader industrial and transportation-equipment landscape.
The company’s history dates back to 1946, giving it nearly eight decades of operating heritage. Its corporate headquarters are in Milwaukee, Wisconsin, a location that remains central to its identity and development. Over time, Douglas Dynamics has built a portfolio of well-known brands that support both customer loyalty and channel strength. Its business is organized into two main segments. Work Truck Attachments covers snow and ice control equipment and related truck attachments sold under the FISHER®, SNOWEX®, and WESTERN® brands, along with truck-mounted service cranes and dump hoists marketed through VENCO® and VENTURO®. Work Truck Solutions serves the municipal and utility market, including manufactured snow and ice control products and work truck upfitting activities under the HENDERSON® and DEJANA® brands.
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From a competitive standpoint, Douglas Dynamics benefits from a strong brand portfolio, a specialized distribution network, and an installed base that tends to support recurring parts and accessories demand. Its market position is also helped by the fact that part of demand is linked to winter weather events and municipal maintenance cycles, which can create meaningful seasonal upside. While the company is primarily North America-focused, its commercial footprint is concentrated in the United States and Canada, with the U.S. remaining the core market. The business is therefore best viewed as a niche industrial platform rather than a broad diversified manufacturer.
Recent developments have been notable. In full-year 2025 results released in early 2026, Douglas Dynamics reported solid growth in net sales and stronger free cash flow, supported by winter-driven parts and accessories demand. Management also highlighted the acquisition of Venco Venturo in late 2025, which expands the company’s offering in truck-mounted equipment. In its first-quarter 2026 release, the company posted record quarterly results and raised its outlook, citing strong snowfall-driven demand and the contribution from the acquired business. For investors, PLOW offers a combination of seasonal exposure, branded industrial assets, and operational leverage in a specialized end market.
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