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No insider purchase over the last 90 days. The latest was filed 11 Jun 2026.
Brady Corp: what insiders have been doing
Brady Corp, founded in 1914, is a Industry company based in Milwaukee, United States. Its directors and officers file their transactions with SEC (Form 4). Between 18 October 2025 and 18 October 2026, 17 insiders published 42 filings.
The record shows 1 purchase on the open market, made by 1 insider, against 5 sales worth €2.2M by 4 insiders. The totals do not cover 1 filing with an undisclosed amount. A purchase on the market is a deliberate choice to commit personal money, which is why it draws more attention than a grant. The buyers include 1 chief executive. One trade stands out by size: a sale of €1.2M from Shaller Russell, disclosed on 26 November 2025.
The most recent open-market purchase was published on 11 June 2026, 129 days ago. Filings reach the SEC (Form 4) feed a median of 3 days after the trade. The legal deadline for a Form 4 is two business days after the transaction. Keep in mind that insiders sell for many reasons unrelated to the outlook, from tax bills to estate planning.
Across the 5,810 companies tracked on its exchange, the median is 19 filings; at 42 filings, this issuer sits above that mark. The full history, which starts in 2016, counts 2 purchases against 19 sales. On the fundamentals side, the SEC filing (10-K) for the period ending 31 July 2026 lists revenue at 1.66 bn USD and net income at 205.4 m USD.
Other companies in the same sector with recent insider buying flagged by our signals: Tennant Co and Butler National Corp. These figures are compiled from regulatory filings published by SEC (Form 4). They describe what insiders did and are not a recommendation.
Insider Decl.
273
Thresholds
n/a
Buy Volume
€397,507
2 ops. · all time
Sell Volume
€6M
19 ops. · all time
Who traded when
BuySaleDeBruine Thomas F3 sales
Elizabeth P. Bruno3 sales
Wilms Brett2 sales
Bradley C. Richardson1 sale
Nargolwala Vineet A1 buy
Shaller Russell1 sale
Since the insiders bought
- +3.3%Entry US$82.63 · Close 12 Oct 2026 US$85.33
Entry is the close on the day after publication, the first price a reader could act on. Prices in the listing currency. Past moves are not a forecast.
Analyst consensus: bullish or bearish?
Analysts rate Brady Corp Strong Buy (bullish), based on 2 analysts. Average price target: US$110.00.
This score ranks the purchase within its own market. A position size is suggested only on the venues of the backtested strategy universe; elsewhere, signals stay on watch. Not investment advice.
Fundamental score
Ranked 4,154 of 24,161 companies
68.5
score / 100
Value59
Quality78
FCF yld5.0%
Earn yld5.3%
EV/EBITDA12.5x
ROE16%
Gross mgn52%
Net mgn12%
Debt/EBITDA0.3x
Pillars2/3
Transparent value + quality ranking, distinct from the insider signal.
Financial data
as of FY 2026FY ended July 2026 · cache
US$85.35
Analyst consensus
2 analystsStrong buy
US$109.00Target US$110.00(+29%)US$111.00
Income statement
RevenueUS$1.7B
Gross profitUS$859.8M52% margin
EBITDAUS$314M19% margin
Net incomeUS$205.4M12.4% margin
Valuation
PER (trailing)19.8x
PER (forward)11.8x
P/Book2.9x
Beta0.61
Balance sheet & cash
Market capUS$4B
Total debtUS$83.6M
Free Cash FlowUS$192.7M
Debt / Equity6%
Profitability & ownership
ROE16.1%
ROA10.4%
% insiders3.7%
% institutions88.3%
Last declaration on 13 October 2026
Declarations273 total
287 shares@ US$85.35Class A Common StockSEC:0001205268-26-000013:0
2,405 shares@ US$85.190.0051% mcap17.9% of flowClass ASEC144:0001959173-26-007278
1,569 shares@ US$85.000.0033% mcap7.6% of flowClass ASEC144:0001959173-26-007286
5,869 shares0Class A Common StockSEC:0001798992-26-000006:0
3,815 shares0Class A Common StockSEC:0002025977-26-000010:0
5,282 shares0Class A Common StockSEC:0001689606-26-000006:0
2,613 shares@ US$85.200.0056% mcap36.8% of flowClass A Common StockSEC:0001798992-26-000006:1
1,388 shares@ US$85.200.0030% mcap7.3% of flowClass A Common StockSEC:0002025977-26-000010:1
5,869 shares0Class A Common StockSEC:0002149846-26-000004:0
1,878 shares@ US$85.200.0040% mcap8.0% of flowClass A Common StockSEC:0001205268-26-000011:0
1,878 shares@ US$85.200.0040% mcap4.4% of flowClass A Common StockSEC:0001270956-26-000002:0
1,878 shares@ US$85.200.0040% mcap20.3% of flowClass A Common StockSEC:0001768668-26-000002:0
1,878 shares@ US$85.200.0040% mcap23.5% of flowClass A Common StockSEC:0001801423-26-000002:0
1,878 shares@ US$85.200.0040% mcap13.7% of flowClass A Common StockSEC:0001232523-26-000002:0
1,878 shares@ US$85.200.0040% mcap19.2% of flowClass A Common StockSEC:0001768664-26-000002:0
2,655 shares@ US$85.200.0057% mcap31.1% of flowClass A Common StockSEC:0001689606-26-000006:1
2,935 shares0Class A Common StockSEC:0001808903-26-000006:0
1,217 shares@ US$85.200.0026% mcap10.1% of flowClass A Common StockSEC:0001808903-26-000006:1
5,739 shares@ US$84.000.012% mcap31.2% of flowClass A Common StockSEC:0002025977-26-000008:0
5,740 shares@ US$83.98430.012% mcap31.2% of flowClass ASEC144:0001959173-26-007040
4,521 shares@ US$86.410.0097% mcap40.4% of flowClass ASEC144:0001959173-26-006936
1,579 shares0Class A Common StockSEC:0001689606-26-000002:0
1,053 shares0Class A Common StockSEC:0001808903-26-000002:0
1,053 shares0Class A Common StockSEC:0002025977-26-000004:0
3,823 shares@ US$93.950.0090% mcap4.6% of flowClass ASEC144:0001959173-26-005481
25 of 273 declarations
About Brady Corp
Brady Corporation (NYSE: BRC) is a U.S.-listed industrial company headquartered in Milwaukee, Wisconsin, in the United States. Founded in 1914 and incorporated under Wisconsin law, Brady has evolved into a global manufacturer and marketer of identification solutions and workplace safety products designed to identify and protect people, products, and facilities. For investors, the company sits in a resilient niche of the industrial universe, with demand supported by compliance, traceability, safety and asset-identification requirements across a broad range of end markets. ([bradyid.com](https://www.bradyid.com/-/media/brady-corporate-files-and-images/brady-corp-files/10k/brc_2024_10k_final.pdf))
Brady is organized geographically into two reportable segments: Americas & Asia and Europe & Australia. Across these regions, it markets, sells and distributes a wide portfolio of identification and safety solutions. Core offerings include safety and facility identification products such as safety signs, floor-marking tape, pipe markers, lockout/tagout devices, spill-control products, personal protective equipment, first aid products, and software and services for safety compliance auditing, procedure writing and training. The company also serves product identification needs with materials, printing systems, RFID and barcode solutions, software and services, as well as wire and cable identification, people identification, visitor access and healthcare identification products such as wristbands and patient tracking labels. Brady emphasizes proprietary products, many of which are internally developed, and it continues to invest in R&D around materials, printing systems, software and track-and-trace applications. ([bradyid.com](https://www.bradyid.com/-/media/brady-corporate-files-and-images/brady-corp-files/10k/brc_2024_10k_final.pdf))
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From a competitive standpoint, Brady operates in a highly fragmented market that includes both specialized niche players and larger industrial suppliers. Its competitive advantages come from a broad product catalog, technical application know-how, a large installed customer base, and the ability to cross-sell across industrial manufacturing, electronics, healthcare, chemical, oil and gas, automotive, aerospace, utilities, construction, government, education and telecommunications. That breadth gives Brady diversification while preserving a relatively defensive demand profile, since many of its products are tied to mandatory compliance or operational safety needs rather than discretionary spending. ([bradyid.com](https://www.bradyid.com/-/media/brady-corporate-files-and-images/brady-corp-files/10k/brc_2024_10k_final.pdf))
Recent strategic activity has been notable. Brady announced the acquisition of Gravotech in August 2024, a company focused on engraving, marking and cutting solutions, strengthening Brady’s direct part marking capabilities. In April 2025, it announced the acquisition of Mecco Partners, which further complements its direct part marking and specialty identification platform. More recently, in April 2026, Brady announced a definitive agreement to acquire Honeywell’s Productivity Solutions and Services business, a major all-cash transaction expected to expand Brady into mobile computing, barcode scanning and printing solutions, especially for transportation, warehousing and logistics customers. These transactions suggest an active M&A strategy aimed at broadening Brady’s addressable market and reinforcing its position as a world leader in identification solutions. ([bradyid.com](https://www.bradyid.com/corporate/investors/press-release-detail?releaseid=29381&utm_source=openai))
Overall, Brady is a NYSE-listed U.S. industrial compounder with a mix of recurring demand, specialized product capability and acquisition-driven expansion. For French-speaking investors, it can be viewed as a quality industrial platform with global reach, exposure to structural safety and traceability trends, and a management strategy centered on disciplined growth. ([bradyid.com](https://www.bradyid.com/corporate/investors?utm_source=openai))
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