No insider purchase over the last 90 days. The latest was filed 24 Mar 2026.
Advantage Solutions Inc. belongs to the Business Services sector. Filings by its managers are published through SEC (Form 4). From 18 October 2025 to 18 October 2026, the disclosure feed for Advantage Solutions Inc. logged 34 filings by 13 insiders.
No insider sold shares on the market over the period. Instead, the filings list 6 purchases totalling €226k, made by 3 insiders. Open-market purchases are the filings investors watch most closely, because the insider pays for the shares out of pocket. Peacock David A filed the largest purchase, €111k, on 9 March 2026. Those buying include 1 finance chief, 1 senior executive and 1 chief executive.
Across the 5,812 companies tracked on its exchange, the median is 19 filings; at 34 filings, this issuer sits above that mark. Looking back to 2021, when coverage begins, insiders filed 54 purchases and 8 sales. In its latest annual report filed with the SEC (10-K, fiscal year ended 31 December 2025), the company reported revenue of 3.54 bn USD and net income of -227.7 m USD.
The data flag 5 purchases as part of a group of insiders buying within 30 days of each other. When several insiders buy within a few weeks of each other, analysts speak of a cluster purchase. The latest purchase dates back some time: it was published 208 days ago, on 24 March 2026. Typically, a trade is published a median of 2 days after it takes place. Section 16 rules allow two business days to file each Form 4.
For comparison within the same sector, see the insider buying recorded at Coursera, Inc. These figures are compiled from regulatory filings published by SEC (Form 4). They describe what insiders did and are not a recommendation.
Entry is the close on the day after publication, the first price a reader could act on. Prices in the listing currency. Past moves are not a forecast.
This score ranks the purchase within its own market. A position size is suggested only on the venues of the backtested strategy universe; elsewhere, signals stay on watch. Not investment advice.
Transparent value + quality ranking, distinct from the insider signal.
FY ended December 2025 · cache
25 of 200 declarations
Advantage Solutions Inc. is a U.S.-listed business services company traded on the NASDAQ under the ticker ADV in the United States. Its corporate headquarters are in Clayton, Missouri, in the St. Louis metropolitan area. The company describes itself as the leading omnichannel retail solutions agency in North America, positioned at the intersection of consumer packaged goods (CPG) manufacturers and retailers. Its model is built around data- and technology-enabled services that help brands and retailers generate demand, improve execution, and move products through both physical and digital channels. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1776661/000119312525098255/d819332dars.pdf))
From a business-model perspective, Advantage has evolved through a combination of organic growth and acquisitions in sales, merchandising, and retail marketing services. The company reorganized its reporting structure to align with strategy and operating priorities. Effective January 1, 2024, it reports three core segments: Branded Services, Experiential Services, and Retailer Services. Branded Services includes brokerage, branded merchandising, and omni-commerce marketing services for CPG manufacturers. Experiential Services focuses on in-store and online sampling and product demonstrations designed to convert shoppers into buyers. Retailer Services provides retailers with end-to-end solutions such as private-brand strategy, merchandising, retail media, and shelf/aisle optimization. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1776661/000119312525098255/d819332dars.pdf))
Competitively, Advantage occupies a scaled position in a fragmented market for outsourced commercial and retail execution services. Its differentiation lies in its broad field coverage, proximity to retailer headquarters, analytics capabilities, and ability to run complex programs across multiple customer types. The company states that it has offices throughout North America and strategic investments plus owned operations in select international markets. In its 2024 annual report, it said it operated more than 70 offices across the United States and internationally. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1776661/000119312526086633/adv-ex99_1.htm))
Recent developments have centered on operational transformation and balance-sheet improvement. In March 2026, Advantage reported fourth-quarter and full-year 2025 results and guided for 2026 revenue growth of flat to low-single digits and adjusted EBITDA that is flat to down mid-single digits. Management also highlighted improved cash generation, with about $241 million of cash at year-end 2025, plus completed non-core divestitures and a planned debt refinancing. The company additionally noted improving staffing and execution rates and stronger momentum in its experiential business. For investors, this is best viewed as a U.S. retail-services turnaround story: a business with scale and recurring client relationships, but also exposure to consumer demand, labor costs, and the execution risks inherent in a large outsourced field-sales platform. ([sec.gov](https://www.sec.gov/Archives/edgar/data/1776661/000119312526086633/adv-ex99_1.htm))
Purchases our model currently ranks for the recommendations list.
All recommendations| Fiscal year end | Revenue | Net income | Diluted EPS | Filing |
|---|---|---|---|---|
| Dec 2025 | 3.54 bn USD | -227.7 m USD | n.d. | 10-K |
| Dec 2024 | 3.57 bn USD | -327.0 m USD | n.d. | 10-K |
| Dec 2023 | 3.90 bn USD | -63.3 m USD | -0.20 USD | 10-K |
| Dec 2022 | 3.65 bn USD | -1.38 bn USD | -4.33 USD | 10-K |
| Dec 2021 | 3.60 bn USD | 54.5 m USD | 0.17 USD | 10-K |
Amounts in USD, as filed (forms 10-K, 20-F or 40-F). Source: SEC EDGAR.