XPEL, Inc.: insider trades · United States · SEC (Form 4)

About XPEL, Inc.

XPEL, Inc. is a specialty materials and automotive aftermarket company listed on Nasdaq in the United States (United States) under the ticker XPEL. For French-speaking investors, it is best viewed as a niche industrial business focused on protective films and coatings, with a strong automotive end-market and an expanding footprint in architectural and commercial applications. Founded in 1997 and incorporated in Nevada in 2003, XPEL started as a software company designing vehicle patterns for cut-to-fit protective film. Over time, it evolved into a broader global provider of protective solutions. Its operating headquarters are in San Antonio, Texas. That history matters because XPEL’s competitive model combines physical products with proprietary software and technical know-how, especially through its DAP (Design Access Program) platform, which supports precise film design, installation efficiency, and installer loyalty. XPEL’s core business lines include automotive paint protection film, surface protection film, automotive and architectural window films, and ceramic coatings. The company also offers related software, training, technical support, and in some cases installation services. This mix gives XPEL a differentiated position in a market where product quality, installation precision, and brand trust are critical. Its customer base includes independent installers, new car dealerships, distributors, OEM-related channels, and company-owned or affiliated installation centers in certain markets. Competitively, XPEL benefits from a recognized brand in the premium protection-film segment and from a broad international distribution network. The company has built a presence across major automotive markets, including North America, Europe, Asia, and other geographies, which reduces reliance on any single country. Its business model is increasingly international and has historically been supported by a “close to the customer” strategy. Recent developments are important for investors. In its latest disclosures, XPEL said it sharpened its product focus toward core products and adjacent categories where it has core competence, while also advancing direct-to-market execution in many of the world’s largest car markets. Management also highlighted new investment in manufacturing and supply chain capabilities. In 2025, the company reported the acquisition of assets in China through a majority-owned subsidiary, increasing its strategic exposure to a key market. For full-year 2025, XPEL reported revenue of $476.2 million, indicating continued growth despite tariff-related margin pressure. The company’s name also appears regularly in SEC Form 4 insider transaction tracking, reflecting ongoing investor interest in ownership changes and management activity.