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Urban Outfitters Inc Stock: price and insider trades · United States
Urban Outfitters Inc: what insiders have been doing
This page follows insider dealings at Urban Outfitters Inc as filed with SEC (Form 4), a company from the Retail & Commerce sector based in Philadelphia, United States. The group dates from 1970. In the past year (22 October 2025 to 22 October 2026), 383 filings came from 14 insiders.
Only sales appear on the open market, 305 sales in all totalling €77.8M, filed by 8 insiders. At €706k, the sale published on 23 December 2025 by Hayne Richard A is the largest of the period.
Across the 3,169 companies tracked on its exchange, the median is 24 filings; at 383 filings, this issuer sits above that mark. Our records for Urban Outfitters Inc go back to 2016, with no purchases and 415 sales on the open market in total. In its latest annual report filed with the SEC (10-K, fiscal year ended 31 January 2026), the company reported revenue of 6.17 bn USD and net income of 464.9 m USD.
Between a trade and the moment it shows up on SEC (Form 4), the median delay is 2 days. Section 16 rules allow two business days to file each Form 4. Sales are harder to read than purchases, since they often meet personal needs such as tax or diversification.
Elsewhere in the same sector, our signals recently picked up insider purchases at Rusta AB (publ) and Puuilo Oyj. Source: insider filings from SEC (Form 4). Past trades are no guide to future returns.
Insider Decl.
962
Thresholds
n/a
Buy Volume
n/a
n/a
Sell Volume
€138M
415 ops. · all time
Who traded when
BuySaleRichard A. Hayne134 sales
Margaret Hayne59 sales
Tricia D. Smith2 sales
Azeez Hayne1 sale
Frank Conforti1 sale
HARRY S. CHERKEN Jr.1 sale
+2 other insiders
Analyst consensus: bullish or bearish?
Analysts rate Urban Outfitters Inc Buy (bullish), based on 14 analysts. Average price target: US$90.36.
This score ranks the purchase within its own market. A position size is suggested only on the venues of the backtested strategy universe; elsewhere, signals stay on watch. Not investment advice.
Fundamental score
Ranked 7,528 of 26,248 companies
62.2
score / 100
Value59
Quality65
FCF yld4.2%
Earn yld6.2%
EV/EBITDA11.9x
ROE21%
Gross mgn36%
Net mgn7.5%
Debt/EBITDA1.7x
Pillars2/3
Transparent value + quality ranking, distinct from the insider signal.
Financial data
as of FY 2026FY ended January 2026 · cache
US$87.32
Analyst consensus
14 analystsBuy
US$75.00Target US$90.36(+3%)US$111.00
Income statement
RevenueUS$6.2B
Gross profitUS$2.2B36% margin
EBITDAUS$730.3M12% margin
Net incomeUS$464.9M8.8% margin
Valuation
PER (trailing)13.7x
PER (forward)12.6x
P/Book2.6x
Beta1.24
Balance sheet & cash
Market capUS$7.5B
Total debtUS$1.2B
Free Cash FlowUS$315M
Debt / Equity43%
Profitability & ownership
ROE20.9%
ROA8.0%
% insiders33.8%
% institutions74.5%
Last declaration on 16 October 2026
Declarations962 total
5,000 shares@ US$87.0620.0058% mcap3.5% of flowCommon SharesSEC:0001193125-26-424324:0
38,820 shares@ US$100.25190.052% mcap32.9% of flowCOMMONSEC144:0001949846-26-000612
236 shares0Common SharesSEC:0001193125-26-418034:0
236 shares0Common SharesSEC:0001193125-26-418032:0
3,500 shares@ US$75.9510.0035% mcap13.5% of flowCommon SharesSEC:0001193125-26-396753:0
3,500 shares@ US$75.9510.0035% mcap13.5% of flowCommonSEC144:0001959173-26-007039
5,700 shares@ US$80.750.0070% mcap13.4% of flowCommon SharesSEC:0001193125-26-385215:0
5,700 shares@ US$80.75030.0070% mcap13.4% of flowCommonSEC144:0001959173-26-006761
650 shares@ US$78.480.0008% mcap42.3% of flowCommon SharesSEC:0001193125-26-381886:0
62,100 sharesCommon SharesSEC:0001193125-26-290584:0
13,334 sharesCommon SharesSEC:0001193125-26-290584:1
2,100 sharesCommon SharesSEC:0001193125-26-257525:0
2,100 sharesCommon SharesSEC:0001193125-26-257498:0
2,100 sharesCommon SharesSEC:0001193125-26-257530:0
2,100 sharesCommon SharesSEC:0001193125-26-257490:0
20,000 shares@ US$23.740.0066% mcap14.6% of flowCommon SharesSEC:0001193125-26-239657:0
6,459 shares@ US$73.510.0066% mcap14.6% of flowCommon SharesSEC:0001193125-26-239657:1
9,391 shares@ US$73.1860.0096% mcap19.3% of flowCommon SharesSEC:0001193125-26-239661:0
15,500 shares0Common SharesSEC:0001193125-26-182163:0
5,963 sharesCommon SharesSEC:0001193125-26-106166:2
6,560 sharesCommon SharesSEC:0001193125-26-106195:2
2,783 sharesCommon SharesSEC:0001193125-26-106168:2
1,277 shares@ US$64.930.8% of flowCommon SharesSEC:0001193125-26-106168:1
6,560 sharesCommon SharesSEC:0001193125-26-106154:2
3,379 sharesCommon SharesSEC:0001193125-26-106186:2
25 of 962 declarations
About Urban Outfitters Inc
Urban Outfitters, Inc. (ticker: URBN) is listed on the NASDAQ Stock Market in the United States, not the NYSE. The company is a well-known lifestyle retail group focused on apparel, accessories and adjacent consumer offerings for a young, style-driven customer base. Its North American principal executive offices are in Philadelphia, Pennsylvania, at 5000 South Broad Street, and it also maintains a meaningful European footprint through London. ([sec.gov](https://www.sec.gov/Archives/edgar/data/912615/000095017025048610/urbn_fy25_10-k_-_ars.pdf))
The company traces its roots to 1970, when the first Urban Outfitters store opened near the University of Pennsylvania campus in Philadelphia. URBN was incorporated in Pennsylvania in 1976, and its shares began trading publicly in 1993. That long operating history matters for investors because it highlights a business that has repeatedly adapted its merchandising, store concepts and brand portfolio across multiple retail cycles. ([sec.gov](https://www.sec.gov/Archives/edgar/data/912615/000095017025048610/urbn_fy25_10-k_-_ars.pdf))
Read moreShow less
Today, URBN operates a portfolio of global consumer brands led by Urban Outfitters, Anthropologie, Free People, FP Movement and Nuuly. The business is diversified across omnichannel retail, wholesale and subscription. Free People and FP Movement are centered on contemporary women’s apparel, activewear and footwear; Anthropologie targets fashion, home and lifestyle categories; Urban Outfitters serves a younger demographic with trend-led merchandise; and Nuuly is a subscription rental service offering women’s apparel rentals as a more flexible and, in the company’s framing, more sustainable way to engage with fashion. ([sec.gov](https://www.sec.gov/Archives/edgar/data/912615/000095017025048610/urbn_fy25_10-k_-_ars.pdf))
From a competitive standpoint, URBN operates in a crowded market competing with specialty retailers, department stores and digital-native brands in the U.S. and abroad. Its core strengths are brand equity, omnichannel execution, differentiated product curation and a multi-brand model that reduces reliance on any single concept. As of the latest disclosed period, the company continued to expand its store base, particularly through Free People, FP Movement and Anthropologie, while also extending its European presence. ([investor.urbn.com](https://investor.urbn.com/news-releases/news-release-details/urbn-reports-record-fy26-q4-sales-and-operating-results))
Recent news flow has been constructive. URBN reported record third-quarter fiscal 2026 results and then record fourth-quarter and full-year fiscal 2026 results, with annual net income of $464.9 million and diluted EPS of $5.06 for the year ended January 31, 2026. The company also continued share repurchases and rolled out several brand initiatives for Urban Outfitters, including new partnerships, refreshed store concepts, and category expansion into beauty and footwear. ([investor.urbn.com](https://investor.urbn.com/news-releases/news-release-details/urbn-reports-record-fy26-q4-sales-and-operating-results))
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