Follow the Unity Software Inc. share price and the full management transaction log of the company, a listed equity based in United States. Shares are listed on US US, under the supervision of SEC (Form 4). Operating in the Technology sector, Unity Software Inc. has recorded 394 reports. Market capitalisation: €12.9bn. The latest transaction was filed on 28 May 2026 (Cession). Among the most active insiders: Bar-Zeev Tomer. Every trade is accessible without an account.
Analysts rate Unity Software Inc. Buy (bullish), based on 22 analysts. Average price target: US$35.18.
Informational score on this market. Our backtest validates the signal only on 8 EU venues; elsewhere (notably US markets) insider buys historically invert or do not hold. Not a recommendation.
Transparent value + quality ranking, distinct from the insider signal.
Fundamental view, insider signal, bull and bear case, synthesis.
AI-generated analysis. Opinion, not investment advice. Not backtested. Built from public filings and financials. No price target, no buy or sell recommendation.
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Unity Software Inc. is a U.S.-listed software company trading on the NYSE under ticker U, placing it squarely within the U.S. technology equity universe. Founded in 2004, Unity built its reputation as a leading real-time 3D engine and development platform for interactive content. The company is headquartered in San Francisco, California, and operates in the United States as well as multiple international locations. For investors, Unity stands out because it combines creator tools, deployment infrastructure, and monetization capabilities in one platform, with primary exposure to gaming but also a broader footprint across XR and industrial-use cases. Unity’s business model is organized around two complementary solution sets. Create solutions include software and services used to build, ship, and run real-time 2D and 3D content. These offerings are primarily monetized through subscriptions, enterprise support, professional services, and consumption-based services. Grow solutions, by contrast, focus on helping customers grow and engage users and monetize content through advertising and performance-oriented products. This dual structure gives Unity a “create-and-monetize” profile: developers use the platform to build interactive experiences, while publishers and app owners use it to drive user acquisition, engagement, and monetization. From a competitive standpoint, Unity holds a strong brand in game development and a meaningful installed base across mobile, PC, console, and XR applications. The company also markets its tools to non-gaming verticals such as automotive, retail, manufacturing, healthcare, and the public sector. Its competitive edge comes from cross-platform reach, a large developer ecosystem, and a workflow that helps creators iterate quickly across devices and formats. A major strategic emphasis in recent periods has been artificial intelligence. Unity has highlighted Unity Vector, a machine-learning model deployed in its Grow business, alongside Unity AI, AI Assistant, AI Generators, and the Unity Inference Engine, all intended to improve product discovery, creator productivity, and monetization effectiveness. Recent company developments are important for investors. In 2025 and early 2026, Unity reported improving revenue trends and margin execution, while management continued to reposition the business around its “Strategic Portfolio.” In March 2026, the company announced preliminary first-quarter 2026 results above guidance and said it would sunset the ironSource Ads Network and work toward divesting the Supersonic publishing business. In May 2026, Unity reported further year-over-year growth and continued EBITDA improvement, while reiterating a target of GAAP profitability by the fourth quarter of 2026. Overall, Unity remains a technology turnaround-and-growth story: a strategically important real-time content platform listed on the NYSE in the United States, with strong product depth, expanding AI capabilities, and an ongoing simplification of its operating mix.