IEVA GROUP: insider trades · France · AMF

About IEVA GROUP

IEVA GROUP is a French beauty-tech group focused on personalized beauty and wellness. Listed on Euronext Growth Paris since March 2026, the company uses ISIN FR0014015ND9 and ticker ALIEV-FR. Its business model is built around an integrated ecosystem of brands, services and experiences, powered by proprietary diagnostic technologies, data processing capabilities and artificial-intelligence algorithms. The group describes this approach as “Beauty as a Service®.” Founded in 2020, IEVA GROUP has expanded rapidly through both organic growth and acquisitions. Financial press reports indicate a record of four acquisitions over five years, including strategic deals involving My Little Paris and the IOMA brand. This M&A strategy has helped the group build a diversified platform combining consumer brands, digital engagement, retail experiences and recurring services. The company is organized around several core divisions. IEVA Beauty gathers the premium brands, including IOMA, IOMA-R and Care, with products positioned as made in France. IEVA Tech is the technology engine of the group, developing skin diagnostics, connected devices and personalization tools based on data and AI. IEVA Experience covers the physical footprint, including points of sale and service locations, while IEVA Media leverages the editorial and community reach of My Little Paris to support customer acquisition and brand storytelling. At the center of the model is myIEVA, a subscription-based personalization platform. Through a beauty diagnosis, customized box creation and ongoing recommendations, the offer is designed to turn personalization into a recurring relationship rather than a one-off purchase. According to the company’s latest annual-results release, recurring revenues represented 58% of pro forma revenue at year-end 2025. Reported 2025 revenue reached €25.6 million, while pro forma revenue was €43.4 million. IEVA GROUP is still primarily France-based, with around 80% of revenue generated domestically according to financial media coverage, but management is already looking abroad, particularly toward the United States over the medium term. Recent milestones include its stock-market debut, backing from institutional investors such as Bpifrance, and stated targets of reaching positive EBITDA by the end of 2026 and doubling revenue by the end of 2028.