No insider purchase over the last 90 days. The latest, by Fredrik Grevelius, was filed 16 Dec 2025.
HomeMaid AB (publ): what insiders have been doing
Every trade that managers of HomeMaid AB (publ) disclose to Finansinspektionen is tracked on this page. The company sits in the Retail sector. The last twelve months, up to 30 October 2026, brought 4 filings signed by 3 insiders.
Both sides are active: 2 purchases worth €80k and 1 sale worth €747k, from 1 insider and 1 insider respectively. The net balance comes to €667k on the selling side. Unlike grants, an open-market purchase is paid for by the insider, at the market price. Biggest ticket of the year: €747k, sold by Stefan Högkvist and made public on 12 December 2025 (1.4% of market cap). Among those who bought: 1 board member.
Compared with its exchange (1,035 companies, median 9 filings), a count of 4 filings is below the norm. Over the whole record (from 2016), the tally stands at 105 purchases and 58 sales.
The last purchase on record was published on 16 December 2025, which is 327 days ago. Filings reach the Finansinspektionen feed a median of 1 day after the trade. For comparison, MAR article 19 gives managers three business days to notify a trade.
For comparison within the same sector, see the insider buying recorded at Rusta AB (publ) and Puuilo Oyj. These figures are compiled from regulatory filings published by Finansinspektionen. They describe what insiders did and are not a recommendation.
Who traded when
BuySaleTransparent value + quality ranking, distinct from the insider signal.
Financial data
as of FY 2025FY ended December 2025 · cache
- 78,863 shares@ SEK 32.70100.0% of flowAktieISIN SE0001426131FI:csv-5c053a8cc5feac2e5f9e
- 9,302 shares@ SEK 31.162.9% of flowAktieISIN SE0001426131FI:csv-affbbeb81d78e3492cd0Canonical exit: 15 Mar 2026 (T+90)
- 18,935 shares@ SEK 30.960.099% mcap100.0% of flowAktieISIN SE0001426131FI:A003U749-1Canonical exit: 16 Mar 2026 (T+90)
- 280,000 shares@ SEK 29.001.37% mcap100.0% of flowAktieISIN SE0001426131FI:A003U625-1
- 17 shares@ SEK 39.600.0% of flowAktieISIN SE0001426131FI:csv-bacb203df89d839cd5f9
- 10 shares@ SEK 40.000.0% of flowAktieISIN SE0001426131FI:csv-fad1b55154d0efefc5d4
- 1,337 shares@ SEK 39.201.3% of flowAktieISIN SE0001426131FI:csv-4b2cfb73e6091c87ae35
- 611 shares@ SEK 39.600.6% of flowAktieISIN SE0001426131FI:csv-4aeb7ef49bda760ceea7
- 3 shares@ SEK 39.800.0% of flowAktieISIN SE0001426131FI:csv-da1a183cb037bd3c7921
- 1,000 shares@ SEK 39.400.9% of flowAktieISIN SE0001426131FI:csv-445c714fd327944866f1
- 5,757 shares@ SEK 40.005.6% of flowAktieISIN SE0001426131FI:csv-84120fd7707230ca93cb
- 100,000 shares@ SEK 15.309.8% of flowAktieISIN SE0001426131FI:csv-e5cf3106a5a9fcab45e3
- 4,103 shares@ SEK 14.000.6% of flowAktieISIN SE0001426131FI:csv-663b75bdf762869d8497Canonical exit: 16 Jun 2024 (T+90)
- 1,999 shares@ SEK 14.000.3% of flowAktieISIN SE0001426131FI:csv-405a0174a50441b9d172Canonical exit: 12 Jun 2024 (T+90)
- 7,000 shares@ SEK 16.681.2% of flowAktieISIN SE0001426131FI:csv-ace24a601ccc0a4dc286Canonical exit: 12 Oct 2023 (T+90)
- 22,000 shares@ SEK 9.5097.3% of flowAktieISIN SE0001426131FI:csv-43d128dbefd27d97fe28
- 22,000 shares@ SEK 0.131.3% of flowTeckningsoptionISIN SE0001426131FI:csv-989a83aeb092b4dc231f
- 50,000 shares@ SEK 9.5097.3% of flowAktieISIN SE0001426131FI:csv-43d8e5044addd1015ca8
- 50,000 shares@ SEK 0.131.3% of flowTeckningsoptionISIN SE0001426131FI:csv-d07a6802e7b5769ea79c
- 50,000 shares@ SEK 9.5079.2% of flowAktieISIN SE0001426131FI:csv-14c347c56d0754c9a540
- 50,000 shares@ SEK 0.131.1% of flowTeckningsoptionISIN SE0001426131FI:csv-8b57b097f9f3efa4ffdc
- 50,000 shares@ SEK 9.5097.3% of flowAktieISIN SE0001426131FI:csv-e7ecffd7ac7dfbedf424
- 50,000 shares@ SEK 0.131.3% of flowTeckningsoptionISIN SE0001426131FI:csv-3cdfc677d2545f9725d3
- 460,000 shares@ SEK 9.5028.1% of flowAktieISIN SE0001426131FI:csv-bac9aebc3353df6d7e19
- 460,000 shares@ SEK 0.130.4% of flowTeckningsoptionISIN SE0001426131FI:csv-5ced3f7d81ae171739ea
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About HomeMaid AB (publ)
HomeMaid AB (publ) is a Swedish company specializing in the distribution of household products. It is listed on the Stockholm Stock Exchange (XSTO).
