1000MERCIS: management transactions · France · AMF

About 1000MERCIS

1000MERCIS, now primarily known under the Numberly brand, is a French reference player in data marketing and digital CRM. Founded in 2000 by Yseulys Costes and Thibaut Munier, the group was built around using data to support customer acquisition, activation and retention. The parent company, 1000mercis SA, is listed on Euronext Growth Paris under ticker ALMIL and ISIN FR0010285965. Its registered office is in Paris at 28 rue de Châteaudun. The group describes itself as a recognized expert in digital CRM and programmatic marketing, covering the full value chain from data collection to activation. Its business is organized around three main segments: interactive advertising, interactive marketing and mobile marketing. Recent financial documents show that its activities span email, video, social, programmatic display, SMS, push notifications and in-store environments. The offering combines consulting, proprietary technology, a marketing platform and operational execution, all designed to deliver measurable performance and incremental return on investment for advertisers. Commercially, 1000MERCIS serves a diversified client base, including banking and financial services, consumer goods, luxury, healthcare and retail. Over time, the group has built a meaningful international footprint, with operations in more than 50 countries and a direct presence in France, the United Kingdom, the United States, the United Arab Emirates, Israel, the Netherlands, Italy and Canada. This geographic reach reflects a model focused on large accounts and multi-channel marketing budgets, with a strong ability to adapt locally. Notable facts include the group’s long-standing positioning at the intersection of data, marketing technology and customer engagement. In the first half of 2024, consolidated revenue reached €36.2 million, up 12% versus the first half of 2023, while international sales represented 25% of revenue. For full-year 2023, consolidated revenue stood at €72.784 million. These figures highlight the resilience of the business model and its ability to monetize higher-value marketing solutions in a rapidly changing advertising environment.