3 insiders bought €5.4M of shares over the last 90 days, the latest by STORY3 Capital Partners, LLC, filed 23 Oct 2026.
Cluster: 3 buyers in 30 daysThis page follows insider dealings at Rent the Runway, Inc. as filed with SEC (Form 4), a company from the Luxury & Fashion sector based in New York City, United States. The group dates from 2009. The last twelve months, up to 23 October 2026, brought 20 filings signed by 10 insiders.
Open-market activity splits into 3 purchases totalling €5.4M and 4 sales totalling €244k; 3 insiders sit on the buying side and 1 insider on the selling side. Taken together, the purchases exceed the sales by €5.2M. A purchase on the market is a deliberate choice to commit personal money, which is why it draws more attention than a grant. Among those who bought: 2 senior executives and 1 major shareholder. Biggest ticket of the year: €2.0M, bought by STORY3 Capital Partners, LLC and made public on 23 October 2026.
Compared with its exchange (3,167 companies, median 24 filings), a count of 20 filings is below the norm. The full history, which starts in 2021, counts 12 purchases against 288 sales. For the fiscal year to 31 January 2026, the annual 10-K puts revenue at 329.8 m USD and net income at 22.6 m USD.
The last insider purchase was made public on 23 October 2026, 0 days ago. Filings reach the SEC (Form 4) feed a median of 2 days after the trade. US insiders must file a Form 4 within two business days of a trade. Sales are harder to read than purchases, since they often meet personal needs such as tax or diversification.
This summary is built from SEC (Form 4) disclosures alone and does not predict where the share price will go.
+4 other insiders
Entry is the close on the day after publication, the first price a reader could act on. Prices in the listing currency. Past moves are not a forecast.
This score ranks the purchase within its own market. A position size is suggested only on the venues of the backtested strategy universe; elsewhere, signals stay on watch. Not investment advice.
Transparent value + quality ranking, distinct from the insider signal.
FY ended January 2026 · cache
25 of 482 declarations
Rent the Runway, Inc. (NASDAQ: RENT) is a U.S.-listed fashion and e-commerce company based in the United States, with headquarters in New York. Founded in 2009 by Jennifer Hyman and Jennifer Fleiss, the company pioneered the “closet in the cloud” concept by giving customers flexible access to designer apparel and accessories through rental, subscription, and, more recently, resale/ownership options. For investors, RTR sits at the intersection of fashion, consumer technology, and recurring revenue, with a business model built around access rather than ownership.
At the center of the platform is a shared-wardrobe infrastructure supported by company-owned inventory. Rent the Runway enables customers to rent outfits for short periods, subscribe to monthly plans, or buy selected items. Its assortment spans eveningwear, ready-to-wear, workwear, denim, casual basics, outerwear, accessories, handbags, jewelry, and—more recently—complementary categories such as shoes and beauty items. Revenue is generated through subscriptions, one-time rentals, resale/retail activity, and related services tied to the customer experience and inventory utilization.
Historically, Rent the Runway was one of the earliest large-scale platforms to commercialize fashion rental, first gaining traction in occasion wear before expanding toward everyday wardrobe use. That first-mover status gave the company a strong consumer brand and a recognizable niche, but it also places RTR in a highly competitive environment that includes fast fashion retailers, resale platforms, subscription models, and other rental concepts. Its competitive edge lies in brand awareness, a differentiated assortment, customer loyalty, and its ability to use data and AI to improve discovery, personalization, and conversion.
Geographically, the business is primarily focused on the United States, operating through a digital-first model backed by a logistics and fulfillment network designed to serve customers nationwide. Recent company updates indicate that management is pursuing a broader platform strategy, including an online marketplace and B2B services, which could widen its addressable market over time. The most recent disclosures highlight several important developments: subscriber growth has re-accelerated, customer satisfaction has improved, inventory investment has increased materially, and the balance sheet has been strengthened through a recapitalization. Management has also emphasized AI-driven search and recommendation tools, stronger creator-led marketing, and a shift toward more organic customer acquisition. Overall, Rent the Runway remains a notable disruptive apparel platform listed on the NASDAQ, with an improving operating backdrop but a model that still depends heavily on execution, inventory discipline, and capital structure management.
Insider filings
Over the last 90 days, 10 filings published between 27 July and 16 October 2026: 4 sales for €244k. 6 other filings (not open-market purchases or sales: grants, options, plans, sale notices, block transfers). Largest amounts: Fonseca Dhiren R. (Director), sales of €244k.
Summary written automatically from public filings, without human review. General information, identical for every reader: it is not investment advice or a recommendation to buy or sell. Investing involves a risk of capital loss. Generated on 22 October 2026 (UTC)
Headquarters: New York City, United States · Founded: 2009 · Wikipedia article
Source: Wikidata (CC0).
| Fiscal year end | Revenue | Net income | Diluted EPS | Filing |
|---|---|---|---|---|
| Jan 2026 | 329.8 m USD | 22.6 m USD | 1.88 USD | 10-K |
| Jan 2025 | 306.2 m USD | -69.9 m USD | -17.62 USD | 10-K |
| Jan 2024 | 298.2 m USD | -113.2 m USD | -31.52 USD | 10-K |
| Jan 2023 | 296.4 m USD | -138.7 m USD | -43.17 USD | 10-K |
| Jan 2022 | 203.3 m USD | -211.8 m USD | -170.30 USD | 10-K |
Amounts in USD, as filed (forms 10-K, 20-F or 40-F). Source: SEC EDGAR.