InsidersTradesSigma
HUBSPOT INC Stock: price and management transactions · United States · SEC (Form 4)
Follow the HUBSPOT INC stock price and the full directors' dealings record of the company, a listed issuer based in United States. Shares are listed on US US, under the authority of SEC (Form 4). Operating in the Business Services sector, HUBSPOT INC has recorded 380 public disclosures. Market capitalisation: €9.8bn. The latest transaction was disclosed on 17 June 2026 (Attribution). Among the most active insiders: Halligan Brian. Every trade is accessible without an account.
380
Insider Decl.
0
Thresholds
€64,104
2 ops.
Buy Volume
€131m
104 ops.
Sell Volume
Analyst consensus: bullish or bearish?
Analysts rate HUBSPOT INC Buy (bullish), based on 33 analysts. Average price target: US$277.74.
32Σ signal
Informational score on this market. Our backtest validates the signal only on 8 EU venues; elsewhere (notably US markets) insider buys historically invert or do not hold. Not a recommendation.
Fundamental score
Ranked 15,348 of 25,750 companies
46.0
score / 100
Value34
Quality58
FCF yld5.5%
Earn yld0.4%
EV/EBITDA52.1x
ROE5.0%
Gross mgn84%
Net mgn1.5%
Debt/EBITDA1.3x
Pillars2/3
Transparent value + quality ranking, distinct from the insider signal.
Sigma AI Analysis
Fundamental view, insider signal, bull and bear case, synthesis.
AI-generated analysis. Opinion, not investment advice. Not backtested. Built from public filings and financials. No price target, no buy or sell recommendation.
Last declaration on 17 June 2026
Declarations380 total
1,211 sharesCommon StockSEC:0001193125-26-274472:0
1,211 sharesCommon StockSEC:0001193125-26-274243:0
1,076 shares@ US$262.200.0024% mcap1.1% of flowCommon StockSEC:0001193125-26-253827:0
2,898 shares@ US$112.150.3% of flowCommon StockSEC:0000950170-25-075771:0
2,709 shares@ US$650.037.3% of flowCommon StockSEC:0000950170-25-075767:0
680 shares@ US$600.000.9% of flowCommon StockSEC:0000950170-25-059400:0
7,670 shares@ US$112.150.8% of flowCommon StockSEC:0000950170-25-055366:0
679 shares@ US$582.021.3% of flowCommon StockSEC:0000950170-25-050447:0
716 shares@ US$582.020.4% of flowCommon StockSEC:0000950170-25-050387:0
3,634 shares@ US$582.024.8% of flowCommon StockSEC:0000950170-25-050351:0
1,154 shares@ US$582.022.9% of flowCommon StockSEC:0000950170-25-050341:0
4,221 shares@ US$52.800.2% of flowCommon StockSEC:0000950170-25-042080:0
261 shares@ US$381.740.1% of flowCommon StockSEC:0000950170-25-038948:0
3,242 shares@ US$681.025.1% of flowCommon StockSEC:0000950170-25-034677:0
88 shares@ US$707.630.1% of flowCommon StockSEC:0000950170-25-033595:0
125 shares@ US$707.630.3% of flowCommon StockSEC:0000950170-25-033641:0
224 shares@ US$707.630.7% of flowCommon StockSEC:0000950170-25-033633:0
729 shares@ US$707.631.2% of flowCommon StockSEC:0000950170-25-033610:0
8,500 shares@ US$52.800.4% of flowCommon StockSEC:0000950170-25-024253:0
2,806 shares0Common StockSEC:0000950170-25-022188:0
7,216 shares0Common StockSEC:0000950170-25-022212:0
4,009 shares0Common StockSEC:0000950170-25-022195:0
18,242 shares0Common StockSEC:0000950170-25-022232:0
7,767 shares@ US$34.760.9% of flowCommon StockSEC:0000950170-25-009797:0
7,125 shares@ US$52.800.4% of flowCommon StockSEC:0000950170-25-008184:0
25 of 380 declarations
About HUBSPOT INC
HubSpot Inc. (ticker: HUBS) is a U.S.-listed company traded on the NYSE/NASDAQ market in the United States, with corporate headquarters in Cambridge, Massachusetts, United States. Founded in 2006 by Brian Halligan and Dharmesh Shah, HubSpot initially built its reputation as a pioneer of inbound marketing and has since evolved into a broad software platform for growing businesses. For investors, HubSpot should be viewed as a leading SaaS vendor in customer relationship management and customer experience software, with a core customer base historically centered on small and midsize businesses and a gradual move upmarket toward larger organizations. The company’s business model is anchored in an integrated customer platform that connects marketing, sales, customer service, content management, data management, and commerce around an AI-powered Smart CRM. Key product families include Marketing Hub, Sales Hub, Service Hub, Content Hub, Data Hub, Commerce Hub, and Smart CRM. This suite helps customers generate and nurture leads, automate marketing campaigns, manage sales pipelines, centralize customer interactions, and improve retention and service quality. A major strategic focus is artificial intelligence: HubSpot has been rolling out AI agents and AI-enabled features designed to help go-to-market teams work faster and more efficiently. From a competitive standpoint, HubSpot is positioned as a more user-friendly and faster-to-deploy alternative to some legacy enterprise software vendors, while offering a broader platform than a standalone marketing automation tool. Its strengths include product simplicity, native module integration, and a value proposition built around helping customers “grow better.” The company also benefits from a sizable partner ecosystem, broad integrations, and international brand recognition across the software market. Geographically, HubSpot operates globally, serving customers in North America, Europe, and other regions. It has also built international operations to support that expansion. That said, the business remains exposed to spending cycles among SMB customers, pressure from larger CRM suites, and rapid changes in AI-related technology and buyer expectations. Recent highlights show that HubSpot continues to invest aggressively in product innovation and AI. In 2025, management highlighted more than 200 product updates at INBOUND and additional releases at its Spring and Fall Spotlights, reinforcing the company’s AI-first message. HubSpot also completed the acquisition of Frame AI, an AI-powered conversation intelligence platform, to deepen its data and AI capabilities. The latest company communications and results indicate continued emphasis on product expansion, agentic workflows, and commercial execution, all of which are important for assessing the equity story.
