HIGHCO: insider trades · France · AMF

About HIGHCO

HighCo is a French listed marketing and communication group positioned at the crossroads of brands, retailers and consumers. Founded in 1990 in Aix-en-Provence by Frédéric Chevalier, together with Richard Caillat and Didier Chabassieu, the company was built early on around a forward-looking thesis: marketing and communication would become digital. HighCo was listed in 1996 on Euronext’s Nouveau Marché and has since evolved into a recognized player in data-driven marketing and commercial activation. Its corporate history is closely tied to its entrepreneurial origins and to a long-standing focus on innovation. Today, HighCo’s business is organized around two core divisions: Activation and Consulting & In-store media selling. The Activation division includes promotional, conversion and demand-stimulation solutions designed to drive purchase behavior, improve campaign efficiency and support customer loyalty. Consulting & In-store media selling covers strategic consulting, retail media and point-of-sale visibility solutions. HighCo also developed Mobile-related activities, which contributed to its expertise in digital tools and consumer engagement. In 2024, Activation accounted for more than half of group gross profit, underlining its strategic importance within the portfolio. From a financial perspective, HighCo reported 2024 gross profit of €69.16 million, down 7.0% year on year, with headline PBIT of €11.55 million and an operating margin of 16.7%. The balance sheet remains very strong, with net cash of €80.69 million at 31 December 2024 and no gross financial debt. This financial strength supports shareholder returns, including a €0.25 per-share dividend for 2024 and an exceptional €1.00 per-share interim dividend linked to the disposal of High Connexion, completed in 2025. Geographically, HighCo is predominantly anchored in France, which generated 87.8% of 2024 gross profit, while Belgium contributed 10.9% and Spain 1.2%. The group says it has more than 400 employees and maintains a strong footprint in retail-related services across its core markets. HighCo’s positioning is that of a trusted transformation partner for brands and retailers, with a strong entrepreneurial culture, a heritage linked to founder Frédéric Chevalier, and an ongoing innovation agenda including the HighCo Venturi startup studio. The company is listed on Euronext Paris, compartment C, is PEA-PME eligible, and is included in several small- and mid-cap indices, which supports its market visibility among investors.