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goeasy Ltd. Stock: price and insider trades · Canada

CA·Mcap CA$710.8MBanks
Insider Decl.
388
Thresholds
n/a
Buy Volume
€580,533
5 ops. · all time
Sell Volume
€17M
32 ops. · all time

Who traded when

BuySale
William Nicholas Heron7 sales
Courtenay Andrew Ames Plaunt4 sales
David Harry Appel3 sales
Sean Morrison2 buys
Daniel Llewellyn Rees1 buy
David Thomas Cooper1 sale

+2 other insiders

Analyst consensus: bullish or bearish?

Analysts rate goeasy Ltd. Hold (neutral), based on 10 analysts. Average price target: CA$47.70.

This score ranks the purchase within its own market. A position size is suggested only on the venues of the backtested strategy universe; elsewhere, signals stay on watch. Not investment advice.

Fundamental score
Ranked 20,924 of 26,911 companies
32.5
score / 100
Value
32
Quality
33
FCF yld-120%
Earn yld-24%
EV/EBITDA5.3x
ROE-34%
Gross mgn69%
Net mgn-11%
Debt/EBITDA4.5x
Pillars2/3

Transparent value + quality ranking, distinct from the insider signal.

Financial data

as of FY 2025

FY ended December 2025 · cache

CA$44.33
Analyst consensus
10 analysts
Hold
CA$35.00Target CA$47.70(+8%)CA$80.00
Income statement
RevenueCA$1.7B
Gross profitCA$1.2B69% margin
EBITDACA$1B60% margin
Net income-CA$178.4M-120.3% margin
Valuation
PER (forward)10.3x
P/Book0.9x
Beta1.27
Balance sheet & cash
Market capCA$710.8M
Total debtCA$4.6B
Free Cash Flow-CA$876.8M
Debt / Equity560%
Profitability & ownership
ROE-34.4%
ROA-6.2%
% insiders19.2%
% institutions25.2%
Last declaration on 3 November 2026
Declarations388 total
  • ◆
    4 - Director of IssuerExecutives
    10,000 CAD15SEDI
    229 shares@ CA$43.670.0014% mcap26.3% of flowDeferred Share Unit PlanTSXSEDI:4797573
  • ◆
    4 - Director of IssuerExecutives
    10,000 CAD13SEDI
    229 shares@ CA$43.670.0014% mcap13.0% of flowDeferred Share Unit PlanTSXSEDI:4797570
  • ◆
    4 - Director of IssuerExecutives
    10,000 CAD14SEDI
    229 shares@ CA$43.670.0014% mcap20.6% of flowDeferred Share Unit PlanTSXSEDI:4797561
  • ◆
    4 - Director of IssuerExecutives
    10,000 CAD13SEDI
    229 shares@ CA$43.670.0014% mcap9.7% of flowDeferred Share Unit PlanTSXSEDI:4797361
  • ◆
    4 - Director of IssuerExecutives
    10,000 CAD13SEDI
    229 shares@ CA$43.670.0014% mcap12.4% of flowDeferred Share Unit PlanTSXSEDI:4797349
  • ◆
    4 - Director of IssuerExecutives
    10,000 CAD13SEDI
    229 shares@ CA$43.670.0014% mcap6.0% of flowDeferred Share Unit PlanTSXSEDI:4797336
  • ◆
    4 - Director of IssuerExecutives
    10,000 CAD0SEDI
    229 shares@ CA$43.67Deferred Share Unit PlanTSXSEDI:4797309
  • ◆
    4 - Director of IssuerExecutives
    10,000 CAD0SEDI
    229 shares@ CA$43.67Deferred Share Unit PlanTSXSEDI:4797289
  • ◆
    3 - 10% Security Holder of Issuer, 4 - Director of IssuerExecutives
    3,363 CAD0SEDI
    77 shares@ CA$43.67Deferred Share Unit PlanTSXSEDI:4797264
  • ◆
    4 - Director of IssuerExecutives
    10,006 CAD15SEDI
    236 shares@ CA$42.400.0014% mcap34.6% of flowDeferred Share Unit PlanTSXSEDI:4786741
  • ◆
    4 - Director of IssuerExecutives
    35,022 CAD17SEDI
    826 shares@ CA$42.400.0050% mcap50.7% of flowDeferred Share Unit PlanTSXSEDI:4786734
  • ◆
    4 - Director of IssuerExecutives
    10,006 CAD15SEDI
    236 shares@ CA$42.400.0014% mcap25.0% of flowDeferred Share Unit PlanTSXSEDI:4786723
  • ◆
    4 - Director of IssuerExecutives
    40,026 CAD16SEDI
    944 shares@ CA$42.400.0057% mcap41.6% of flowDeferred Share Unit PlanTSXSEDI:4786710
  • ◆
    4 - Director of IssuerExecutives
    26,500 CAD16SEDI
    625 shares@ CA$42.400.0038% mcap36.4% of flowDeferred Share Unit PlanTSXSEDI:4786696
  • ◆
    4 - Director of IssuerExecutives
    96,248 CAD20SEDI
    2,270 shares@ CA$42.400.014% mcap59.3% of flowDeferred Share Unit PlanTSXSEDI:4786683
  • ◆
    4 - Director of IssuerExecutives
    26,500 CAD16SEDI
    625 shares@ CA$42.400.0038% mcap36.9% of flowDeferred Share Unit PlanTSXSEDI:4786665
  • ◆
    4 - Director of IssuerExecutives
    37,524 CAD16SEDI
    885 shares@ CA$42.400.0053% mcap39.6% of flowDeferred Share Unit PlanTSXSEDI:4786642
  • ◆
    3 - 10% Security Holder of Issuer, 4 - Director of IssuerExecutives
    28,323 CAD16SEDI
    668 shares@ CA$42.400.0040% mcap44.8% of flowDeferred Share Unit PlanTSXSEDI:4786555
  • ▼
    5 - Senior Officer of IssuerExecutives
    21,247 CAD16SEDI
    497 shares@ CA$42.750.0030% mcap4.0% of flowCommon SharesTSXSEDI:4781705
  • ◆
    5 - Senior Officer of IssuerExecutives
    0SEDI
    17,343 sharesRestricted Share UnitTSXSEDI:4779274
  • ●
    5 - Senior Officer of IssuerExecutives
    0SEDI
    Restricted Share UnitTSXSEDI:4779273
  • ◇
    5 - Senior Officer of IssuerExecutives
    491,676 CAD0SEDI
    11,342 shares@ CA$43.35100.0% of flowOptionsTSXSEDI:4779270
  • ●
    5 - Senior Officer of IssuerExecutives
    0SEDI
    OptionsTSXSEDI:4779264
  • ▼
    5 - Senior Officer of IssuerExecutives
    34,804 CAD18SEDI
    770 shares@ CA$45.200.0048% mcap15.9% of flowCommon SharesTSXSEDI:4767166
  • ▼
    5 - Senior Officer of IssuerExecutives
    117,165 CAD23SEDI
    2,591 shares@ CA$45.220.016% mcap53.6% of flowCommon SharesTSXSEDI:4767162

25 of 388 declarations

About goeasy Ltd.

Sales at goeasy Ltd. are heavy and concentrated: 17 for EUR 10,293,254 (median EUR 72,748), against 2 purchases worth EUR 149,947. David Ingram sold EUR 3,231,651 on February 21, 2024 and EUR 2,581,787 on June 12, 2024, and David Harry Appel EUR 1,527,262 on November 10, 2025. The purchases come from Daniel Llewellyn Rees, EUR 100,459 on June 23, 2025, and Sean Morrison, EUR 49,487 on March 27, 2025, or 11% purchases among open-market trades.

The finance and banking company, listed on the Toronto Stock Exchange, has a market capitalisation of CAD 697,008,576, of which insiders hold 19.2%. Of 287 filings published from December 13, 2023 to October 5, 2026 by 28 filers, there are 77 grants, 37 option exercises and 154 filings of another kind. The company itself, as issuer, files 54. Jason Appel, a senior officer, has 51, including 1 sale; Mir Farhan Ali Khan and Sabrina Anzini, senior officers, 25 each, and Halim Khouri, a senior officer, 23.

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The year 2025 gathers 133 filings, against 48 in 2024 and 104 in 2026. The last twelve months hold 118, including 7 sales and no purchase. The median publication delay is 4 days.

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