No insider purchase over the last 90 days. The latest, by Fredrik Lövstedt, was filed 17 Aug 2025.
Björn Borg AB: what insiders have been doing
This page follows insider dealings at Björn Borg AB as filed with Finansinspektionen, a company from the Retail sector. Over the twelve months to 29 October 2026, 21 filings were filed, from 14 insiders.
No open-market purchase or sale appears among the filings, only grants, plan transactions and other operations. Grants and option exercises follow pay plans set in advance, so they reveal less about an insider's own view than a purchase made with personal money.
Compared with its exchange (1,033 companies, median 9 filings), a count of 21 filings is above the norm. Our records for Björn Borg AB go back to 2022, with 8 purchases and 10 sales on the open market in total.
There has been no open-market purchase by an insider of Björn Borg AB for at least a year. The median gap between trade and publication is zero days: most filings appear on the same day. The legal deadline for notifying a trade is three business days (MAR article 19).
Elsewhere in the same sector, our signals recently picked up insider purchases at Rusta AB (publ) and Puuilo Oyj. These figures are compiled from regulatory filings published by Finansinspektionen. They describe what insiders did and are not a recommendation.
Who traded when
BuySaleFinancial data
· cache
- 40,000 shares@ SEK 2.56100.0% of flowTeckningsoptionFI:csv-cbedc9754649cf66dd22
- 40,000 shares@ SEK 2.56100.0% of flowTeckningsoptionFI:csv-80c8b9663a3c0ef7f0f9
- 300,000 shares@ SEK 2.56100.0% of flowTeckningsoptionFI:csv-276bae634bbc131a748f
- 40,000 shares@ SEK 2.56100.0% of flowTeckningsoptionFI:csv-79d99cb917f2fc14d8ab
- 40,000 shares@ SEK 2.56100.0% of flowTeckningsoptionFI:csv-fa3a78ef851ac00f963f
- 40,000 shares@ SEK 2.56100.0% of flowTeckningsoptionFI:csv-1e2966f68eb0f5b36dbd
- 40,000 shares@ SEK 2.56100.0% of flowTeckningsoptionFI:csv-47f81d8be050899c28dc
- 20,000 shares0TeckningsoptionFI:csv-b243290d50a23ad8cf5c
- 3,535 shares@ SEK 0.3125100.0% of flowAktieISIN SE0021921327FI:A003Z142-1
- 20,000 shares0TeckningsoptionFI:csv-d3fccc653598839c8a76
- 20,000 shares0TeckningsoptionFI:csv-fe538ebab70fa0e1719b
- 20,000 shares0TeckningsoptionFI:csv-612d5bdb28d80f750004
- 20,000 shares0TeckningsoptionFI:csv-4ba688d85a49f2114f55
- 100,000 shares0TeckningsoptionFI:csv-067bb0a9316b0ffdc96f
- 20,000 shares0TeckningsoptionFI:csv-451d3eaf0097ac7178bd
- 3,535 shares@ SEK 0.3125100.0% of flowAktieISIN SE0021921327FI:A003Z100-1
- 3,535 shares@ SEK 0.3125100.0% of flowAktieISIN SE0021921327FI:A003Z099-1
- 3,535 shares@ SEK 0.3125100.0% of flowAktieISIN SE0021921327FI:A003Z103-1
- 3,535 shares@ SEK 0.3125100.0% of flowAktieISIN SE0021921327FI:A003Z084-1
- 3,535 shares@ SEK 0.3125100.0% of flowAktieISIN SE0021921327FI:A003Z097-1
- 17,678 shares@ SEK 0.3125100.0% of flowAktieISIN SE0021921327FI:A003Z085-1
- 10,000 shares@ SEK 57.837.7% of flowAktieISIN SE0001289190FI:csv-1962bda033c04758455dCanonical exit: 13 Nov 2025 (T+90)
- 50,000 shares@ SEK 57.6238.4% of flowAktieISIN SE0001289190FI:csv-bb4a84535887e79d6b6e
- 5,500 shares@ SEK 55.525644.9% of flowAktieISIN SE0021921327FI:A003O452-1
- 6,000 shares@ SEK 60.8855.1% of flowAktieISIN SE0001289190FI:A003O455-1Canonical exit: 14 Aug 2025 (T+90)
25 of 49 declarations
About Björn Borg AB
Björn Borg AB is a Swedish company specializing in the distribution of clothing and sports goods. It is listed on the Stockholm Stock Exchange (XSTO).