LANSON-BCC: management transactions · France · AMF

About LANSON-BCC

LANSON-BCC is a French family-owned group specialized in the production and marketing of Champagne. Listed on the Paris stock exchange under ISIN FR0004027068, the company has built its business around a portfolio of prestigious Champagne houses, with a strategy firmly focused on premium positioning and value creation. It is not a diversified wine conglomerate, but a pure-play Champagne company whose activities are concentrated in a single category, while serving several customer segments through complementary brands. The group’s origins date back to 1991, when it acquired Chanoine Frères and Champenoise des Grands Vins. In 1994, a merger with Champagne Boizel led to the creation of the Boizel Chanoine Champagne Group, followed by a stock market listing in 1996. Growth continued through a sequence of strategic acquisitions, including Champagne Philipponnat in 1997, De Venoge and Alexandre Bonnet in 1998, and Lanson and Maison Burtin in 2006. In 2010, the group changed its name to LANSON-BCC to better reflect its broader international footprint. Today, LANSON-BCC brings together eight Champagne houses, including Lanson, Boizel, Philipponnat, De Venoge, Chanoine, Besserat de Bellefon, Maison Burtin and Alexandre Bonnet. This multi-house structure allows the group to address a wide range of channels and consumer profiles, from traditional retail and premium distribution to export, wine merchants and direct-to-consumer or online channels. The portfolio also benefits from iconic vineyards and historic estates, which strengthen brand credibility and product differentiation. Geographically, the group remains strongly rooted in France, but exports are a key growth and balance factor, with sales spread across multiple international markets, especially in Europe. In 2024, LANSON-BCC reported consolidated revenue of €255.4 million, down 6.0% amid a broader decline in Champagne shipments across the industry. Even in this softer market, the group continued to pursue its premiumization strategy, aiming to improve its price/product mix and protect profitability despite higher grape costs and increased financing expenses linked to cellar aging inventories. LANSON-BCC stands out for its family ownership, stable governance and direct exposure to the Champagne cycle, making it a notable French food and beverage investment story at the intersection of luxury, wines and spirits, and international exports.