Solocal Group: management transactions · France · AMF

About Solocal Group

Solocal Group is a French player in local digital marketing and proximity media, listed on Euronext Paris under ISIN FR001400SA10. The company has deep historical roots in the PagesJaunes ecosystem, one of the most recognizable brands in French local search and directory services. Over time, Solocal has undergone a significant transformation from a traditional directory and media business into a digital growth partner for businesses, with a particular focus on micro-businesses, SMEs, mid-sized companies, retail networks and public-sector organizations. Its strategic ambition is to help clients improve online visibility, acquire customers, strengthen brand awareness and manage customer relationships through an integrated digital offering. Solocal’s business model is built around several complementary service lines. These include digital presence management, website creation, e-commerce solutions, online advertising, brand image development, customer engagement tools and local performance marketing. The group leverages several well-known consumer-facing assets, notably PagesJaunes and Mappy, which provide both audience reach and useful discovery tools for users searching for local professionals. In its latest corporate communications, Solocal also highlights solocal+, launched in January 2026, described as a unique data-and-advertising solution in the market, as well as Regicom, a subsidiary that strengthens the group’s local offering with e-commerce, project-management and digital-strategy services. Geographically, Solocal is overwhelmingly focused on France. The company emphasizes its nationwide commercial coverage, strong geolocated data capabilities and broad audience reach across the country. This domestic footprint is central to its business model, as Solocal aims to serve the large base of French local businesses that still need support to build or improve their online presence. Management has repeatedly framed this as a structural opportunity, given the vast number of SMEs and very small businesses in France and the continuing digitalization of local commerce. From a market-position standpoint, Solocal presents itself as France’s leading digital marketing company for local businesses. Its competitive advantages include brand recognition, a large direct sales network, scalable technology platforms, and partnerships with major global technology players. The group also benefits from the legacy value of PagesJaunes, which remains an important consumer brand in local search. Notable facts include Solocal’s ongoing turnaround and recovery strategy, its focus on responsible digital practices, and its ESG commitments around data privacy, accessibility, ethics and carbon reduction. In practical terms, the group operates at the intersection of media, technology and business services, making it a specialized French digital marketing platform with strong local-market exposure.