Roche Bobois SA: management transactions · France · AMF

About Roche Bobois SA

ROCHE BOBOIS SA is a leading international player in premium furniture and high-end interior design. The group markets collections of sofas, armchairs, tables, storage units, beds, lighting and decorative accessories aimed at customers who value aesthetics, customization and craftsmanship. Its value proposition is built around a distinctly upscale positioning, closely associated with the French “art de vivre,” and a strong creative engine supported by regular collaborations with renowned designers, architects and artists. The brand emphasizes signature pieces, contemporary lines and exclusive collections designed to stand out in the luxury home-furnishing market. Roche Bobois’ history dates back to 1950, when the Roche and Chouchan families began building the business, followed by the key meeting in 1960-1961 that shaped the brand and its commercial development. According to the company’s official history, the brand was founded in Paris in 1961 and gradually developed a strong identity centered on design, expertise and creativity. This family-rooted origin remains an important element of its brand image and corporate culture. Over time, Roche Bobois evolved from a furniture distributor into an editor of its own collections, then accelerated its expansion in France and abroad. The group operates through a network of company-owned stores and franchises, with a presence across five continents. It is active in numerous countries across Europe, North America, the Middle East, Asia and Oceania. Roche Bobois’ model combines brand control, material selection, production quality and carefully staged showroom presentation. This allows it to serve both the premium residential market and selected contract or bespoke interior projects. China is a strategic market, where the group has strengthened its footprint and continues to expand its network. Among the notable features of the business, Roche Bobois has increasingly focused on sustainability, eco-design and reducing environmental impact. The group publishes a sustainable development report and states that it integrates these priorities across the entire value chain, from design to distribution. Its brand awareness is also supported by cultural partnerships and international events, which reinforce its global image. Roche Bobois therefore stands as a premium French design house that is creative, export-oriented and highly exposed to global trends in upscale home furnishings.