L'OREAL: insider trades · France · AMF

About L'OREAL

L’Oréal is the world leader in beauty, with activities spanning haircare, hair color, skincare, makeup, fragrances, and, more recently, dermatological beauty and aesthetics. Founded in 1909 by chemist Eugène Schueller as the Société Française de Teintures Inoffensives pour Cheveux, the Group was built on a distinctive foundation: scientific research, product innovation, and the industrial scaling of beauty formulations. In 1939, the company officially adopted the name L’Oréal, marking the start of an international expansion that would make it one of the most influential companies in the cosmetics industry. Today, L’Oréal operates through four complementary divisions: Professional Products, Consumer Products, L’Oréal Luxe, and Dermatological Beauty. This structure allows the company to address the full range of distribution channels, from hair salons to mass retail, selective perfumery, pharmacies, e-commerce, travel retail, and department stores. The Group relies on a portfolio of globally recognized brands, including L’Oréal Paris, Garnier, Maybelline New York, Lancôme, Kérastase, Redken, CeraVe, La Roche-Posay, Vichy, Yves Saint Laurent Beauté, Prada Beauty, Valentino Beauty, and Aesop, giving it broad coverage across prestige, masstige, and everyday beauty categories. From a financial perspective, L’Oréal reported 2025 sales of EUR 44.05 billion, with like-for-like growth of 4.0%, supported by growth in every division and every region. Operating margin reached 20.2%, underscoring the strength of the brand portfolio, premium mix, and disciplined execution. E-commerce continued to gain traction, crossing the 30% of sales threshold, highlighting the company’s ability to combine physical retail and digital commerce at scale. Geographically, the Group has a highly balanced footprint, with strong positions in Europe, North America, North Asia, South Asia Pacific, Latin America, the Middle East, and Africa. This diversification is a strategic advantage, reducing reliance on any single economic region. L’Oréal also maintains a significant industrial and R&D presence, particularly in the United States, where L’Oréal USA employs more than 13,000 people and generates more than $11 billion in annual sales. Notable facts include L’Oréal’s long-standing culture of scientific innovation, its strong ESG recognition, and a disciplined acquisition strategy to reinforce growth engines. In 2026, the Group completed the acquisition of Kering Beauté, including Creed, and secured long-term licenses for Bottega Veneta and Balenciaga, further strengthening its leadership in luxury beauty.