EROLD: directors' dealings · France · AMF

About EROLD

EROLD is a French digital media group listed on Euronext Growth Paris under ISIN FR0010211037 and ticker ALPLA. Founded in 2000 as Planet Media, the company has gradually built a niche position around online information and services for connected seniors, broadly defined as readers aged 50 and over. Its corporate history mirrors the transformation of the French digital media landscape: from a thematic web publisher, EROLD has evolved into a data-driven media player focused on high-value audiences, combining editorial content, newsletters and audience monetization. Public disclosures also show a strategic refocusing initiated in 2023 toward its historical digital publishing activities, alongside the discontinuation of certain service-related businesses. EROLD’s core business is the creation and distribution of editorial content through a portfolio of media brands, including Planet.fr, FemmesPlus.fr, Medisite.fr and e-sante.fr. The group covers large-reach topics such as current affairs, health, wellness, lifestyle, women’s interests and personal finance. This offering is built on recurring traffic, supported by daily newsletters and content designed to generate repeat engagement. According to company communications, EROLD reaches more than one million visitors every day and claims several million newsletter subscribers, giving it a meaningful audience base in the connected senior segment. From a competitive standpoint, EROLD is best viewed as a specialized media niche player rather than a broad-based publishing group. Its strengths lie in its deep understanding of its communities, the loyalty of its readership and its ability to provide advertisers with qualified audiences. The company therefore sits at the intersection of content production, advertising demand and user communities, with a value proposition centered on audience recurrence and engagement quality. Health and wellness content, in particular, represents a key differentiating vertical. EROLD’s operations are primarily centered in France, where the bulk of its business is conducted, although its digital content is naturally accessible beyond national borders. The company has also experienced notable financial and capital-structure events, including equity strengthening transactions in 2023. A particularly significant milestone in its recent history was the death of co-founder and long-time leader Thierry Casseville in December 2022, an event that marked an important turning point for the group. Today, EROLD remains a specialized digital media company focused on senior audiences and on content categories with strong monetization potential.