AiAdvertising, Inc.: management transactions · United States · SEC (Form 4)

About AiAdvertising, Inc.

AiAdvertising, Inc. is a U.S.-based digital advertising and marketing software company focused on AI-driven campaign optimization. Based in San Antonio, Texas, United States, the company was incorporated in Nevada on January 22, 2002 and operated for years under the name CloudCommerce before formally changing its name to AiAdvertising, Inc. on August 5, 2021. That corporate rebranding was paired with a strategic pivot toward software, automation, and performance marketing rather than a broader, service-heavy digital commerce model. SEC disclosures also indicate that the platform was designed to reduce reliance on personally identifiable information from the outset, which is an important differentiator in an industry increasingly shaped by privacy regulation and data-use constraints. The company’s core offering is a proprietary SaaS advertising platform intended to help marketers plan, launch, optimize, and measure digital campaigns more efficiently. AiAdvertising emphasizes machine learning and AI capabilities across several workflow stages, including persona development, dynamic creative generation and prediction, look-alike audience curation, omnichannel activation, and real-time performance management. In addition to the software layer, the company also provides related digital advertising, creative, and website development services. Since late 2021, management has described the business model as a monthly subscription-based software licensing model, which is meant to improve revenue consistency and predictability compared with a purely project-based service model. From a competitive standpoint, AiAdvertising operates in a crowded and fast-evolving market where it faces much larger software, adtech, and marketing technology vendors with greater resources, deeper client relationships, and broader brand recognition. Its investment case is therefore centered less on scale and more on specialization: AI-enabled campaign automation, privacy-aware architecture, and a compact operating model aimed at helping advertisers improve efficiency and outcomes. For French, Belgian, and Swiss investors, it is important to note that the company remains a small-cap profile with limited visibility relative to established global adtech platforms. Recent company developments include the release of quarterly financial updates in 2024 and, importantly, Nasdaq-reported news in November 2024 regarding a CFO transition as part of preparations for a potential Nasdaq uplisting. That is a meaningful governance and capital-markets milestone, even if it does not guarantee a successful move to a larger exchange. Overall, AiAdvertising is best described as a U.S. micro-cap media and communication company combining AI, SaaS, and digital advertising execution, with a differentiated product narrative but a high-risk, execution-dependent profile.